22% of Salespeople Don't Want to Make Money

by Rosalia Cefalu

Date

May 22, 2013 at 12:30 PM

sales-social-selling“Two roads diverged in the social media wood, and I, I took the one less traveled,” said 21.7% of salespeople.

In a recent survey of 511 predominantly B2B sales reps and executives published on A Sales Guy Consulting, approximately 22% of salespeople claimed they didn’t use social media to close deals, while an overwhelming 78.3% said they had used social media to sell.

Read More

A Chat With an Internet Addict Who Was Forced to Go Off the Grid

by Corey Eridon

Date

May 22, 2013 at 9:00 AM

internet-addictMy fellow inbound marketer Sam Mallikarjunan is an internet and social media junkie -- always connected, always checking in, always tweeting, always emailing. He went on a cruise with no internet for a week, and had to leave his cell phone and computer at home. Here's how it went.

Read More

The Future of Inbound: Shel Israel Looks Ahead to the 'Age of Context'

by Dan Lyons

Date

May 21, 2013 at 4:00 PM

shel_typewriterShel Israel writes The Social Beat blog column at Forbes.com and has authored four books about digital media's impact on business. He's now working on his fifth book, The Age of Context: How it Will Change Your Work and Life with Robert Scoble, due to be published in October. 

I got a chance to catch up with Israel to talk about the latest trends in marketing: context, personalization, and the debate over tracking cookies. Here's what he said.

Read More

Only Marketing to the Top of Your Fundraising Pyramid Is Hurting Your Nonprofit’s Future

by Taylor Corrado

Date

May 21, 2013 at 12:30 PM

hubspot-fundraising-pyramidThe top of your fundraising pyramid is just that -- a small, concentrated piece of your whole universe, made up of older, rich donors who, though important, won't be able to add to the strong foundation of your future fundraising efforts. While they’re reliable for contributing large sums of money to help you reach your yearly goal, they are high risk, high reward from an investment of time and resources perspective.

Read More

Are People Stealing Your Content? How (and When) to Fight Back [SlideShare]

by Ginny Soskey

Date

May 21, 2013 at 9:00 AM

computer_hackerIf you're drinking the inbound marketing Kool-Aid and regularly publishing content online, there's a good chance you may have experienced content theft at one point or another. Many of us are all too familiar with the feelings that follow the discovery of content thievery: your stomach drops, quickly followed by thoughts of "Why me?" Then the anger sets in.

Read More

Search the Blog

Subscribe by Email

Subscribe by RSS

Follow HubSpot