Small businesses don't exactly have it easy. And with new marketing technologies emerging at a rapid pace in recent years, it's no wonder 59% of small business owners say it's harder to run a small business now than it was just five years ago.
June 18, 2013 at 4:00 PM
Small businesses don't exactly have it easy. And with new marketing technologies emerging at a rapid pace in recent years, it's no wonder 59% of small business owners say it's harder to run a small business now than it was just five years ago.
June 18, 2013 at 12:30 PM
This situation sound familiar? You have an idea, then lose it, then come back to it again. You write it down quickly, check some email, get derailed, jump into a meeting, grab a coffee, then settle back in … only to hate what you thought of in the first place.
You have no problem writing a post once you have an idea, but coming up with the idea in the first place can be the hardest part.
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June 18, 2013 at 8:00 AM
The IRS lists that there are over 1.1 million nonprofit organizations in the United States -- so nonprofit marketers, like the rest of us, have their work cut out for them. Getting people to care deeply enough about an issue is extremely challenging, particularly given the number of emails, invitations, and requests most people get on a daily basis. So, how does a nonprofit stick out from the pack?
Happy Tuesday, marketers. NSA whistleblower Edward Snowden tells The Guardian that Google and Facebook have been "misleading" users about their role in sharing data with the government. He also says, "The U.S. government is not going to be able to cover this up by jailing or murdering me. Truth is coming, and it cannot be stopped." Doesn't that make you feel a whole lot better?
Native advertising is all the rage in publishing right now. The Atlantic and Forbes are doing it, as are the Washington Post and The New York Times. Federated Media, the big ad broker, is pushing native advertising. BuzzFeed, the fast-growing news and gossip site, is building a network to sell native advertising.
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