According to
VentureBeat
, businesses looking to leverage the Google+ networks have a few more months to wait. When Google+ first launched, some businesses used personal profiles to create business profile pages, but Google quick shut them down, and it seems they had a few reasons for doing so.
Apparently, when business accounts launch in Q3 2011, they will have analytics as well as more sophisticated sharing options. Any business that is still using a personal profile for a business account will not be able to migrate their personal account to a business account.
A Google spokesperson confirmed to VentureBeat, “There will be a product very soon that has businesses’ interests in mind… We want to give them the features businesses expect and the features that can improve the sharing experience both for consumers and businesses.”
Google has not released specific details around what the exact features of the analytics for business profiles will be, though they have said that they will be consistent with the analytics tools found in other Google products. It is reasonable to assume that they will be in some way connected to Google Analytics.
If you haven't used Google+ yet, check out this video for an explanation of this new social network:
If you are already in the trenches of Google+, you might want to try this new
Chrome extention to help improve your Google+ experience
.
What do you think about the long delay for Google+ business profiles?
Inbound Marketing Blog Feed
Gabrielle Jeans 1:33 PM on July 25, 2011
Thanks for sharing. Can't wait for the business profiles to be launched. Hope they meet the needs of real estate businesses.
LeeAnn Langdon 1:40 PM on July 25, 2011
Wow. That video started out all cute and funny but ended up eerie and vaguely sinister.
Guto Arruda 3:17 PM on July 25, 2011
I enjoy the subject but I get kind of scared about the message on the video: "You can run but you can't hide!"
Creepy..
Robyn Bradley 3:18 PM on July 25, 2011
Does anyone know what the definition of "business" is, at least according to Google? The reason I ask is this: I'm an author, and I have a business page/fan page on Facebook -- love it. I'm wondering if I should hold out for a business page on Google+ or use my personal profile to beef up my author presence.
pubfish, inc 3:21 PM on July 25, 2011
Yeah, we are excited about having a Google+ profile in hopes that it will help us find www.pubfish.com users and create more connections in the social media world!
Turn The Page 3:47 PM on July 25, 2011
This will be a great addition for online marketing and SEO focused companies. I think it is smart that Google is waiting until the 3rd phase to launch the business pages because it will allow companies to familiarize themselves with Google Plus before launching their company profiles. We're excited!
Christi 3:53 PM on July 25, 2011
Definitely interested in seeing how businesses take advantage of Google’s new social networking site.
Hiroki Murakami 7:23 PM on July 25, 2011
Can't wait for the roll-out of business accounts.
Are we talking Google Analytics though?
Lilian Okado 1:54 PM on July 26, 2011
Cant wait for Google+ to launch properly. Being able to have one platform with access to so many other tools just makes life that simpler. nice video. Tried to visit their site though but got a broken link.
Kip 5:18 AM on July 30, 2011
Excellent piece, loving the video, I think it sums up exactly why G+ is such a good tool, and will continue to be so, FB is already flapping about. Once I have everybody else moved over, FB will be dumped like a hot rock at a cold party! (Oh and the authors called Kipp!)