Today @HubSpot acquired @oneforty, a social media marketing company based in Cambridge, MA. #Hub140 - http://bit.ly/Hub140 Tweet This
Like @HubSpot, @oneforty recognizes the importance of social media in the transformation of marketing. #Hub140 Tweet This
.@oneforty created a directory of social media applications and the social media marketing tool SocialBase. #Hub140 Tweet This
The @oneforty directory will merge into the @HubSpot App Marketplace, the largest app store for marketing. #Hub140 Tweet This
Features from the @oneforty product SocialBase will be incorporated into the @HubSpot product. #Hub140 Tweet This
This acquisition of @oneforty comes just two months after @HubSpot acquired @Performable. #Hub140 Tweet This
In March, @HubSpot received $32 million in Series D funding from Sequoia Capital, Google Ventures, and Salesforce.com. #Hub140 Tweet This
After Series D funding, CEO Brian Halligan (@bhalligan) said @HubSpot would acquire other inbound marketing companies. #Hub140 Tweet This
Having @oneforty join our team and working with them on transforming marketing is exciting, said @bhalligan. #Hub140 Tweet This
The combined social media expertise of @HubSpot + @oneforty will benefit all of our customers, @bhalligan said. #Hub140 Tweet This
The @oneforty CEO Laura Fitton (@pistachio) and her team will be joining @HubSpot's team in its Cambridge office immediately. #Hub140 Tweet This
The acquisition of @oneforty will grow the team at @HubSpot to 285 people. #Hub140 Tweet This
ABOUT HUBSPOT
.@HubSpot provides an all-in-one inbound marketing platform used by 5,000 businesses of all sizes. #Hub140 Tweet This
Inbound Marketing Blog Feed
Doug Kolmar 4:38 PM on August 18, 2011
Makes total sense. Congrats to OneForty and Hubspot
Gruv Media 4:42 PM on August 18, 2011
Congratulations! Gruv Media wishes Hubspot all the best in your new venture : )
Chuck Jones 4:45 PM on August 18, 2011
Love the format of the press release. One tweetable statement after another. Very cool.
Tina Behnke 4:46 PM on August 18, 2011
A union made in inbound heaven ;-) So happy for Hubspot and Oneforty!
Bilguun Ginjbaatar 4:49 PM on August 18, 2011
Nice move by HubSpot. Also, the format of this post nice!
Perry Alexander 4:52 PM on August 18, 2011
Congrats on the acquisition, making a valuable resource even stronger. But the @Hubspot and "Tweet This" interruptions in and after every statement puts a strain on the reader to easily catch the flow of the overall piece. Conflicting priorities in play. Surely, you'll refine all this . . . right?
Jon 5:00 PM on August 18, 2011
What happens to those of us who have upgraded to Performable. How do we utlize oneforty.
Sherry Nouraini 5:04 PM on August 18, 2011
Congratulations, Great addition. However,I must say I totally agree with Perry Alexander, I was really turned off by this "Tweet This" push you are doing. Hope the blogger community does not follow this trend.
Kara Sassone 5:11 PM on August 18, 2011
For those of you with customer questions, here is a link to some answers: http://bit.ly/qQibnr
Tracy Terry 5:36 PM on August 18, 2011
Congrats, Hubspot!
Greg Goodson 5:57 PM on August 18, 2011
love this - congrats on the acquisition!! yes, the 'tweet this' makes me want to puke and never come back :) #justsayin
David Cancel 8:46 AM on August 22, 2011
Jon-the OneForty functionality will be folded into our existing product lines which will benefit all customers. Specifically into the marketplace and our social media product.
Burberry Outlet 8:28 PM on September 10, 2011
Thank you for your great article and I enjoyed reading it keep the good work.