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The Painful Truth About Outbound Marketing Kittens [Humor]

 

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Kittens are so darn cute and fluffy, so it's not hard to understand how they could convince people do stupid things. Outbound marketing is one of them. Sure, on the outside -- just like kittens -- outbound marketing seems harmless. It's the way businesses have approached marketing for years, and it's all many marketers know how to do. 

But what about that other school of thought regarding kittens, which refers to those fluffy little balls of fur as "evil with a cute face"? They're maniacal. They're deceptive. They're just plain evil. The same school of thought can be applied to outbound marketing. Seemingly harmless on the outside, but evil and deceptive on the inside. It's expensive and ineffective, and it doesn't take advantage of how people make purchasing decisions today.

Now, while we may not be as cute as kittens are, we inbound marketers are definitely smarter. We know that outbound is evil and that inbound marketing is the best choice for driving traffic to our websites and generating leads for our businesses.

It seems that these outbound marketing kittens are just downright tricksy...

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Don't let these cute kittens convince you to fall for outbound marketing. Come on...you know better than that.

essential-im-guide

Posted by Sarah Goliger on Wed, Sep 28, 2011 @ 11:00 AM

COMMENTS

You forgot to mentions - kittens will sneak up at night and steal your breath! LOL! Very cute.

posted on Wednesday, September 28, 2011 at 11:12 AM by Jody Raines


I love it, thanks Sarah. I will remember your kitties as I move forward with my marketing plans. 
 

posted on Wednesday, September 28, 2011 at 11:31 AM by Linda Kinsman


This is an excellent theme with which to bring back that classic book from 1988, "101 Uses for a Dead Cat." Substitute, "Outbound Marketing"?

posted on Wednesday, September 28, 2011 at 11:57 AM by Mary Callan


Clever post, but in my personal opinion, cats are much too lazy to go for outbound marketing techniques. They're all about finding the path of least resistance and expecting their fans to come to them!

posted on Wednesday, September 28, 2011 at 1:44 PM by LeeAnn Langdon


Love this post, the truth said by cute kittens seems more acceptable :)

posted on Thursday, September 29, 2011 at 7:43 AM by Sophie


@LeeAnn makes a great point! And I know plenty of business owners that have adopted the same attitude. They create a Facebook page and wait for people to find them, then declare social media marketing a failure when it doesn't work!

posted on Thursday, September 29, 2011 at 9:20 AM by Nick Stamoulis


Are you trying to sell kittens? Oh my God its working - I WANT ONE!

posted on Wednesday, October 05, 2011 at 10:28 AM by Essex SEO


Comments have been closed for this article.