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    November 16, 2011 // 11:30 AM

    How to Squash Expensive Lead Gen Tactics [Captain Inbound Video 3]

    Written by Anum Hussain | @

    The evil Sultan of Spam is at it again! He's convinced Company X to undertake a number of expensive marketing ploys where money is being sucked out of the business at an alarming rate, relying on pricey PPC campaigns instead of cost-effective inbound marketing strategies. Out of fear, Company X reaches out to the dynamic duo of HubSpot founders Brian Halligan and Dharmesh Shah to provide the secret to reducing marketing costs. 

    Watch how Company X gets Captain Inbound to come save the day in this third and final episode of The Adventures of Captain Inbound.

    captain inbound banner

    Character Voices:

    Captain Inbound:@jlopin
    Greta Get Found:
    Chris Convert: @OneAndOnlyCJ 
    Annie Analyze
    : @Cortenberg
    Sultan of Spam: @vleckas
    : @andrewtquinn

    Animated by Eric Guerin (@EricGuerin)

    Watch episodes 1 and 2 of Captain Inbound here.

    Are you relying on expensive lead generation tactics like PPC?


    Topics: SEO

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