COMMENTS
Great suggestion. I already use Twitter so I would highly recommend following the articles advise. It is free, even if you don't use it, get it now while you can.
You're quite right - I have four Twitter accounts now just for this reason:
1) Me
http://twitter.com/andymurd2) My brand name - unused for now
3) My in-development twitter application
4) A brand whose name I registered for a friend. He can have it as soon as he wakes up to twitter as a marketing tool
I hope that the twitter start releasing accounts it considers "dormant".
I'm still not a believer in Twitter as a viable business tool, except in very limited applications, but I took your advice and locked up the agency name. Thanks.
Absolutely, couldn't agree more.
For those that are naysayers, they should check it out. I connected with two people this week that were prospects who I would have probably had to leave several vmails for - If I wanted to connect the old fashion way.
As soon as I connected to them on Twitter, we moved to the phone and how I might be able to help them. But, many people are using Twitter to meet new people, find resources for problems they're trying to solve, hire talent, find stories for their blog, etc. Twitter creates an opportunity to meet people on their turf.
In the last week, I helped Allen from CenterNetworks with a technical issue he was having. I also suggested to Guy Kawasaki that add the HubSpot blog to his alltop aggregator and he did. Why? Because they were asking for help.
Would you really be able to connect with these people by phone or email?
Naysayers: Posting to twitter takes two seconds (sometimes three). If any of your customers/users are using it you should be too. It's a great networking tool and is so quick and easy to use that you can't afford not to spend a few seconds on it per day.
Great advice. Just snapped up a group of acct names relevant to my line of work.
Good point Dharmesh, I already have 3 accounts on Twitter. The official name is what am I using now, and two more not in use yet.
I´ve been follow Mike Volpe on Twitter. I will looking foraward following you as well.
Best Regards
Will we be kicking ourselves when twitter.com/beer or twitter.com/newyork sell for Millions on eBay?
Good advice. I'd even suggest taking it a step farther and going ahead and setting up your RSS feed through <a href="
http://twitterfeed.com/">twitterfeed.com</a>.Tack on an additional minute to that Twitter sign-up time and at least you have something regularly posting to the twitter account even if your not actively doing it.
Great suggestion, Kyle. I receive a trickly of traffic to my blog from Twitter because I autopost links to my latest blog posts on Twitter.
The same should be said for many other sites, too... like YouTube and more. Perhaps it would be beneficial to create a list of all the sites one should go out and "brand" for themselves.