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How Should Your Business Start Using Social Media? Start by Listening, Says Chris Brogan.

 

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If you're spending any time using blogs or social media to promote your business, you should be reading Chris Brogan's blog.

Chris is one of the wisest guys there is on these topics and he's constantly sharing the things he's learning with his blog readers and his Twitter followers.

Chris will be part of a top-notch line-up at the Inbound Marketing Summit here in Cambridge, MA, on Sept. 8 (there are less than 55 tickets left, so sign up now if you want to come).

I got a chance to speak with Chris earlier this week at the Affiliate East Summit in Boston, where I asked him how should businesses start using social media? Chris said, start by listening:


Posted by Rick Burnes on Fri, Aug 15, 2008 @ 09:14 AM

COMMENTS

Thanks for sharing Chris' advice with all of us. Many businesses don't listen enough, if at all to find out what their communities want to hear from them. Cool idea with the Dogfood project!

posted on Friday, August 15, 2008 at 5:14 PM by Marie Adams


To me what social media = is relevance. We all want to be increasingly relevant, and the key to relevance is knowing. And to that I'm convnced that listening is key. And most people don't understand that this isn't an overnight process ... for the most part.

posted on Monday, August 18, 2008 at 8:38 PM by Samuel Araki


This is great advise! Emulating other blogger's successes will definitely steer you in the right direction.

posted on Tuesday, August 19, 2008 at 9:46 AM by Nelly Yusupova


Comments have been closed for this article.