COMMENTS
Nice job, Rebecca do the best in learning. I still waching how she can make her site so awsome. I think learn and still focus for what we have passion is the key.
Thank's for this greats article :)
I started Kaffe Magnum Opus as a second career at age 44 or so. Our coffee site is
www.kmocoffee.com which I realized recently needed a lot of work. I too realized that web 2 had left me behind. So I've loaded up on books of Internet Marketing, youtube, facebook for dummies and 8 or 10 others.
I use movie maker and pro tools for audio now. I love taking video's and I have almost 40 odd video's on youtube, and its only a small toe in the water.
I think our folks are talking to Hubspot folks today.
This is exciting and has added a whole new dimension, like the sixth dimension to my life.
Right now I'm sitting in my motor home in a repair shop and found your note ... My verizon card will not go through these wall so I will pend the movie for a few minutes.
Nice Work mr Volpe.
Bob Johnson
Founder
Kaffe Magnum Opus
www.bobjohnson.wordpress.com
Love it. One of the things I always ask business owners and marketing professionals before I start talking to them about internet marketing is, "Are you willing and able to learn some new skills?"
If they have the willingness to do it and the time to invest in it, they can be successful at internet marketing.
As far as singing, I'm not sure I could ever learn to do that. That requires some talent.
Interesting post. I would have to agree with some of this, especially the part about you should stop worrying. If you just dive in and do the things that are common sense than you should be OK. If you want to market yourself then comment on blogs and forums, plus SEO.
Agreed. Being interested in learning (curious) and being a quick learner are very marketable skills. I'd also add creativity!
cheers!
Thank you for the sensible nudge! You're right and I will!
most important skill: listening!
leads to being curious and adventurous, but you've got to understand what's going on around you first.
It sounds like in addition to a thirst for knowledge, people can benefit by surrounding themselves with people that foster that thirst. Props to you all!
I couldn't agree more! My background is promotional products of all things. You know the pens you steal from the bank, restaurant, etc. Or these days the recyclable Whole Foods bags. I got into SEO and SEM while at the yellow pages and loved it. It just made sense to me and I've been stumbling my way through it for a year now.
The internet isn't this mysterious, scarry thing. It is acutally quite simple once you get some knowledge. Great article.
@steven Great comment. Thanks!
This is gonna be the first time I adopt this toward Hubspot. I disagree with the title of this post.
Within the contextual framework of the post the title makes sense, but most people are going to read the title and automatically assume this is some new law of New Marketing - which it isn't.
It is my belief that the most important skill is LISTENING. If there is nothing to listen to, what do you learn. And with the internet as our medium listening doe snot refer to what you do with your ears. It involves all efforts geared toward digesting and assimmilating information that will help toward achieving an objective.
Like you say, Rebecca ran into all sorts of snags. I'm convinced she listened to the part of her that learnt the lessons from each one of those mistakes in order to avoid repetition, and avoid them she did.
There.
@Arthur I think you're absolutely right. Listening is critical, and it is how you learn.
Great post!. You're definitely right on this one. Learning is one of the key fundamentals in becoming successful in anything.. Not even just marketing.
It's amazing to me how many people are not open minded and really resist change with everything they have. The most important marketing skill IS the ability and willingness to learn! I'd even go a step further and say that one of the most important skills in LIFE is the ability and willingness to learn. I think Arthur got a little confused there - and Rick is correct: Listening is a component in how we learn. Not a seperate skill.
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Interesting and informative post
Does Rebecca realize what she did was illegal!
I think this attitude is what has led me so quickly to put Hubspot on my list of top five trusted advisors. I have learned so much in such a short time about so many things by plugging in to your information flow. Thanks for all that you do.
As one who is sometimes a bit overwhelmed by the learning curve, this is good remember.
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Of course ongoing learning is essential, but it's also very easy to end up learning too much.
Sometimes it's better to DO rather than get stuck in development hell and endlessly tweak. It's better to get something done, then edit / improve AS you learn.
Experience - even from your mistakes - can be just as important as hoarding knowledge!
The most important element of this story is #1 - getting started. Taking action beats being on the sideline every time. Good job Rebecca!
This is a blog that turns so many newbies into expert...continue posting quality articles...I am following.
htpp:/
www.jingleme.com
This post hits on something very important and that's just needing to get started. Then once you get started, don't stop and continually try to learn everything you can about the subject.
Great work by Rebbecca on the video!
I find this advice a bit dangerous. Sure, it's good to get over the fear of writing, but this is a sure fire way to lose control of messaging. Key corporate or product messages must be packaged in phrases that never change. Content writers should be given the list of "approved" messages that can be used. Their job is to spin an interesting story around it. It is the agency's job to provide an extensive list of "approved" messages that in-house content writers can use as a foundation. Of course, the copy provided should be seo-optimized.
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