COMMENTS
Excellent, after revewing the statistics you appear to have made some fundamental discoveries which I certainly agree with. Niche writing is for niches and only apply to people who aren't capable of thinking outside of the box. You guys are great and reading your work is both entertaining and informative. Thanks,
Butch -- Thanks for the nice comment. I hadn't thought of it in terms of niches, but I think you're right.
Interesting to see some example data. I'm just starting blogging casually, and I was thinking about how a variety of post genres, even those outside of my areas of expertise, might be more interesting... at least to write, even if no one's reading.
Brilliant! as usually, great content and tips for promoting your blog and keeping your customers interest.
Thanks for the example data. Indeed surprising to see the little overlap the two lists. Any thoughts on the reason for this?
Hi Johan, it's a good question. Frankly, I don't have a good answer. The only thing I can think of is that the articles with more page views got a few links from large traffic sources, whereas the others got a lot of links for small site ... but I'm not completely happy with that answer.
Hi Rick,
That could be a reason, but it's a bit of a coincidence if that holds for all the posts.
I thought it could be a difference in article type (e.g. long articles bookmarked to read in parts or again), but both lists contain different article types... so...
Johan, at some point I'm going to look into this more, and figure out what's really going on (I'm trying to do more article-level analysis of the blog). For now, the varying types of posts is the most salient take away.
Rick, thanks anyway. Thats a great take away! I'm currently very focused on one type of post, let's see what other types can do for us...
Great post and I have a couple of comments. I have just started a blog on how to sell and manage salespeople in the new virtual environment. I look at it as the sales version of the new world that you guys are involved with for inbound marketing. It is definitely a niche and that is why people come because they don't find this content elsewhere. But that doesn't mean I can't experiment with different types of content that are related. I wouldn't however post about the Inauguration for example unless I could tie it to my subject. There is already enough content out there for that. Finally, I would encourage everyone to experiment with medium not just message. Use video, graphics, photos, songs, cartoons whatever gets your message across not just text.
I agree with what you are saying. If your blog is about one main theme in particular (niche blog) then you are only targeting a small number of visitors. But if your blog topic is quite broad then you can include lots of subcategories. For example internet marketing can consist of blogging, affiliate marketing, niche marketing and so on. So there is more chance that your visitor will find some area of your site that he/she is interested in.
Yes agree. But I only have enough expertise in a few niche areas to be worthy of blogging about. I think I will link to others like Hubspot when I find worthwhile complimentary content like Inbound Marketing in this case.
I agree that your blog posts should vary in content and not be the same boring topic over and over. You will lose your readers.
I also highly suggest photos and video on your blog. Most of all links to other blogs that are relevant to the topic to show that you have been doing your homework and of course hoefully people will start doign that with your blog which creates great traffic and SEO for your site.
Serena Carcasole
www.vbsondemand.com
Your 1STOP Business Service Shop
Outsource your way to success!
Blogging is writing commoditized, not writing because you have something to say that's worth reading but writing about whatever as long as it leads to revenue. Writing for revenue has just about taken over writing for purpose.