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3 Tips From @tommytrc: Grow Personally to Succeed Professionally

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Thomas Clifford, or @tommytrc, is a personable guy who loves creating videos for his kids, blogging, and building relationships on Twitter as the top Twitterer in Wisconsin. He's given talks on how to "Be a Social Media Rock Star," inspiring audiences to develop strong relationships in social media. 

Tommy is a great example of someone who has used his personality to create a strong online (and offline) network. He holds nothing back, even sharing the the birth of his son with his online network by live-tweeting. 

In the video below, Tommy talks about what building a personal brand means to him, and how being yourself online can help your business. Who wants to do business with people they don't like?

Here are Tommy's three steps to building a personal brand:

1) Start slow. The number of tools available can be overwhelming. Pick one or two, learn them, and move on. You're not going to tackle the whole world overnight.

2) Just do it. There are plenty of excuses not to try, but social media is an experiment. You don't know what does work until you find out what doesn't work.

3) Be yourself. Don't be a fake person or a robot. If people fall in love with you on a personal level, they are certainly going to want to do business with you on a professional level.

Who do you know and/or appreciate for their strong personal brand?

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Posted by Rebecca Corliss on Tue, Aug 25, 2009 @ 06:13 AM

COMMENTS

Thanks Rebecca and Tommy! I find it hard to criticize work that I agree with so wholeheartedly. Here's to Hubspot, and keepin' it real! 
 
 
 
We're at the edge of the future! 
 
 
 
Andy Xhignesse

posted on Tuesday, August 25, 2009 at 7:26 AM by Andy Xhignesse

Exceptional information as usual! My customers benefit from the knowledge you share with me. Thought you might like to know there's a typo in the title - professionally is missing the "i".

posted on Tuesday, August 25, 2009 at 8:48 AM by Michelle

"Slowly slowly catchy monkey" was the catchphrase of a previous boss - and I think I agree with him and @tommytrc - on this occasion. Take your time and if you make some (or none if you're very lucky) mistakes along the way - just try to learn from them.

posted on Tuesday, August 25, 2009 at 8:57 AM by Danusia

I understand the "personally" side of this column, but I have yet to see any evidence (as another WI Twitterer) of any business or professional benefit derived by tommytrc. Still waiting for that side of the case study to be presented so I can sincerely appreciate the SM accomplishments

posted on Tuesday, August 25, 2009 at 9:49 AM by Greg Linnemanstons

I always wondered why WD-40 kicks ass... :-D

posted on Tuesday, August 25, 2009 at 12:35 PM by John Haydon

Excellent advice and I wish I would have seen this at the beginning of my long path along the way. I can always start now, though.

posted on Wednesday, August 26, 2009 at 7:58 AM by Jobi

Agree with #1 and #3--starting slow is definitely KEY, and there is nothing more irritating than a blogger or web marketer who believes they need to beat the world in a day. They end up turning the Internet into a dumping ground for their own experiments. Also, one important point to be made . . . you need to tell yourself that not everyone will like you, but it's still OK. The world is a big place, and eventually you will find that niche of people who really believe in what you're saying.

posted on Wednesday, August 26, 2009 at 9:58 AM by Eric Rudolf

Thanks for ur great advise. 3 easy steps. so true

posted on Friday, August 28, 2009 at 9:01 PM by TSM

So, where should be the line separating personal and professional life, if there should be any? 
And how much difference can be achieved by sharing personal information?

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