Marketing data rocks. At HubSpot we love sharing new marketing data and believe that it helps all of us make better marketing and business decisions. We have created a slide deck with 101 valuable and actionable pieces of inbound marketing data. This ebook is an updated version of the 50+ Marketing Charts and Graphs ebook released in early 2010.
Highlights from the Marketing Charts :
- Companies focused on inbound marketing generate leads at a 60% lower cost than companies that focus on outbound marketing
- Out of companies who blog, 46% have attracted revenue through their blog.
- Out of companies who blog regularly, 90% attracted customers through their blog if they post daily, but only 38% attracted for those who blog monthly.
- Blogging increases your Twitter reach by 75%.
- Websites with blogs get 55% more visitors.
- Facebook pages for US companies have 4,300 Facebook fans on average.
- 63% of businesses say blogging and social media generate leads at a lower cost compared to other marketing activities.