The Essential Elements of an Excellent Blog Post [INFOGRAPHIC]

    by Ginny Soskey

    Date

    January 20, 2014 at 11:00 AM

    chocolate_cakeHave you ever tried to make a cake without following a recipe? If you've been baking for a while, you'll probably be fine. If you haven't ... it may be another story. It could turn out like sludge or like a rock. It could be the best thing you've ever made or completely inedible. Or maybe you'll just suck it up and eat your cake, just because you took the time to put it together. 

    Making cakes is like writing blog posts -- there are certain guidelines you should follow if you want to end up with something great. But when you're moving a mile a minute, juggling a bunch of marketing responsibilities, and publishing lots of content, it's easy to forget to follow every single guideline.

    Luckily, Copyblogger's come to the rescue with an infographic "recipe" to help us keep our blog posts on track. Check out the infographic below to see what makes a post a truly comprehensive one. Trust me: You're gonna want to pin, bookmark, pocket, or print this infographic -- it's a great reminder for bloggers of any skill level. 

    11 Essential Ingredients Every Blog Post Needs

    11 Essential Ingredients Every Blog Post Needs [Infographic]

    Which of these ingredients do you have most trouble with on your blog? Share your thoughts with us in the comments, and we'll do our best to find a resource to help you out!

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    Written by Ginny Soskey

    Ginny is the Section Editor for HubSpot's Marketing Blog, which means she spends most of her days editing and writing, and helping others do the same. Say hey to her on Twitter @gsosk.

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