Hiring Experts Tell All: What They REALLY Want to See on Your Resume

    by Lindsay Kolowich

    Date

    July 22, 2014 at 6:00 AM

    resumeWhen I set out to find expertise for this post on resumes, I was surprised to find that real humans were behind it all.

    Humans! With real feelings, pet peeves, hobbies, relationships, experiences, and backgrounds -- they're the ones reading our resumes and cover letters. 

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    A 3-Step Framework for Leading a World-Class Marketing Team

    by Ritika Puri

    Date

    July 21, 2014 at 2:00 PM

    frameworkThe marketing landscape has undergone a powerful transformation -- one that puts consumers in charge of the messaging and content that they’re receiving. The CMO’s role has never been more exciting, as they are responsible for guiding their organizations through brand new customer engagement opportunities.

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    10 Things Every Email Marketer Can Relate To

    by Niti Shah

    Date

    July 21, 2014 at 12:00 PM

    frustrated-at-computer-459033-editedSometimes, it can be rough to be an email marketer. Designing email templates, segmenting lists, drafting copy, planning your campaigns -- a lot goes into executing a successful email marketing program.

    And if you're a fellow email marketer, I'm sure you know all too well what I mean. 

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    The Biggest SEO Shakeups of All Time

    by Erik Devaney

    Date

    July 21, 2014 at 8:00 AM

    search_engineI sometimes imagine Google’s search engine as this massive, steam-powered, Jules Verne-esque machine. The machine is constantly guarded, and resides in a secret, subterranean bunker beneath Google’s Mountain View headquarters. As millions upon millions of search queries come in, Google employees feverishly shovel more and more coal into the firebox, and the engine roars and cranks out

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    Is Parallax to Blame for Poor SEO?

    by Lindsay Kolowich

    Date

    July 21, 2014 at 6:00 AM

    parallax-design-example"What is that, and where can I learn to do it?"

    That's the first thing I thought when I first saw a site with parallax design. They're beautiful to look at, and kind of awesome from a UX (user experience) perspective.

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