Reaching subscribers at the right time can be the difference between getting your emails clicked and having them ignored. And the only certainty in determining the optimal time to send is by testing.

September 29, 2011 at 8:00 PM
Reaching subscribers at the right time can be the difference between getting your emails clicked and having them ignored. And the only certainty in determining the optimal time to send is by testing.

As a copywriting tactic, the P.S. has made its way from standard direct mail copy to
email marketing
copy. Two paragraphs, a couple of links, and a P.S. to bring it all home has the ability to effectively reinforce message, create urgency, and generate value.
Part three of the Lead Generation webinar series covers how to turn your company into a “lead magnet.” Moderated by Andrew Gaffney , DemandGen Report editor, PropelGrowth Editor Candyce Edelen and HubSpot ’s Director of Marketing Jeanne Hopkins discuss how to build content and share it with social media. Highlighted are the top questions asked by attendees.

November 4, 2010 at 8:00 AM
While in most cultures marriage unites
two
loved ones, in the world of online marketing marriage should exist between
all
entities. The more elements from your site you connect, the happier your "household" will be.