Okay I'm just gonna say it. It's Friday. It's finally nice out (at least in my neck of the woods). And I'm having a hard time concentrating.
Sooo ... I may have floated over to my Facebook tab a couple of times looking for some yuk yuks.
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April 26, 2013 at 2:00 PM
If you're the proud owner of a Facebook business page, your page's mobile presence is about to get a makeover. Today, Facebook announced some design and layout improvements to the mobile version of Facebook Pages in response to the fact that half of Facebook Page visitors access those pages from their mobile devices.
April 23, 2013 at 9:00 AM
Aaah ... the elusive EdgeRank algorithm. So powerful, yet so misunderstood.
But as a marketer, it behooves you to get a handle on how it works, since comScore reports that 40% of the time spent on Facebook is in the News Feed -- and only 12% is spent on profile and brand pages.
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April 15, 2013 at 2:00 PM
More and more people each day are using their smart phones as a source of news and entertainment. In fact, over 600 million people use the Facebook mobile app while on the go, according to Facebook's latest data.
March 22, 2013 at 12:39 PM
I've always considered myself quite the sneak when it comes to marketing on Facebook. But today, I learned that Facebook has been keeping secrets from me, too ...
Due to Facebook's heretofore rather strict guidelines on what businesses can and cannot do when it comes to cover photos -- specifically, the rule that businesses can't include calls-to-action (CTAs) in their cover photos -- I was forced to brainstorm clever ways to get some CTA action on that prime visual real estate.
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