In 1997, Harvard Business School professor Clayton Christensen coined the term “Innovator’s Dilemma” to describe the situation in which a company becomes the victim of its own success and gets toppled by new technologies.
The term gets bandied about quite a bit, but lately it has been applied to an unlikely target, a
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Small businesses are deceiving. Why? Because there's really nothing small about them. The ideas that spark them, the minds that lead them, the risks that advance them, and the heart that goes into them -- they're all pretty ... big.
If we were playing a game of Truth or Dare right now, and I choose "Truth," and your question was "What are you doing right now?," my answer would be "Sleeping."
Happy Tuesday, marketers. NSA whistleblower Edward Snowden 