May 9, 2013 at 4:30 PM
If you were following @HubSpot on Twitter yesterday, you would've noticed that our CEO and Co-Founder Brian Halligan had commandeered the account. And while all you social media and community managers out there are probably cringing as I say this, I bet the CEOs and Twitter users of the world are cheering and applauding Brian’s noble endeavor.
One of the perks of my job is I get to talk to lots of interesting CEOs and founders of other companies who are trying to build an inbound marketing machine. And a question I've been getting a lot lately from CEOs is, "Okay, I'm on Twitter, but I don't get it. How the heck do you use this thing?"
May 8, 2013 at 9:00 AM
On December 19th, 2012, HubSpot held its annual charity auction during which HubSpotters offer up skills, items, and assets others might want to pay money for.
People were offering up Celtics tickets, cooking lessons, personalized rap songs, and, in my case, the @HubSpot Twitter account.
May 6, 2013 at 2:00 PM
Ready to get your hands dirty with some Twitter advertising? Now's your chance! On April 30th, Twitter announced that advertising would finally be available to all users in the U.S. through the launch of its new, self-service ad platform. Previously, advertisers had to be invited to use Twitter ads -- and spend a minimum amount of money per quarter -- through the full-service platform.
April 2, 2013 at 2:00 PM
I love data. I’ve spent the last 5 years of my career dedicated to doing research on huge datasets of hundreds of thousands and millions of rows to reach best practice conclusions. And those conclusions are great for experimentation with specific brands and audiences.
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