Irv Brechner

Irv Brechner writes about a wide range of DRTV-driven customer acquisition tactics, trends and issues. He developed acquirgy’s IntelCenter, with 100+ best practices papers, infographics, briefs and more. He writes regularly for Response Magazine, Electronic Retailer, MediaBizBloggers.com, Agency Post and other leading trade publications. You can connect with him on LinkedIn.