These days, there are hundreds of self-proclaimed marketing gurus online. But a lot fewer have actually earned that title by providing us with actionable marketing advice and insightful ideas. One week in September will bring you closer to these people.
The most eventful marketing week is coming up in Boston with the fifth annual Inbound Marketing Summit (IMS), Future M and HubSpot's User Group Summit . IMS 2011, which will take place on September 14th and 15th, will feature some of the most recognized marketing luminaries , including Chris Brogan, Guy Kawasaki, Jon Ferrara, Clara Shih, YoungMe Moon and Dan Heath.
The 2-day long Inbound Marketing Summit will provide you with content creation ideas, solutions for more efficient marketing and tons of networking opportunities. Honestly, we can’t wait to hear what the speakers are going to share about the rapidly evolving landscape of marketing!
Among some of the speeches you will hear at IMS 2011 are Chris Brogan’s “The Changing Role of the Trust Agent,” which will tackle the increasing need of using varied analytics and metrics to demonstrate marketing value. Steve Garfield will talk about the role of video content creation in a business’ inbound marketing mix. We are also very excited to hear Barry Libert’s “The Revolution Will Be Tweeted,” in which he will discuss what the Middle East revolt means to marketers.
In short, you don’t want to miss this event (and this week of events). So pack up and see you there!
Originally published Jul 20, 2011 5:30:00 PM, updated June 10 2021