gets rid of all the auto-posts from blogs and people's RTs, which can be helpful when you are looking for statements and questions(?) around your keywords (a.k.a. conversations).
Here are some other examples of other common search modifiers, courtesy of the Twitter application, HootSuite:
2. Leverage InboxQ
helps you take your monitoring to the next level by providing a browser plug in/extension that notifies you of any new conversations happening around one of your advanced search strings.
You can add questions to a to-do list to answer later, or forward them to a colleague and help them connect with relevant Twitter users.
3. Set Up a Listening Station
You need to set up a place to centralize all your queries in one place. I prefer to use HootSuite, TweetDeck, or Sendible for this. HubSpot also has a pretty nifty
social media tool
to help keep tabs on conversation.
Regardless of the tool you use, centralizing information in one place is critical to saving hours of time and your sanity.
Key Point: The tools you are using aren't as important as the smart searches you are using to find the useful needles in the proverbial Twitter haystack.
4. Find Relevant Tweeters in Your Space
is a great site to scan Twitter bios for relevant keywords. It may take a little digging, but once you find some influential people in your space, make sure to start following them and connect.
It never hurts to have an influencer on your side, and they can be instrumental in helping you spread your messages when the time comes.
Reach out in a genuine way and start sharing their content on a regular basis.
Give, give, give, before you ever try and ask for anything. (This is the Golden Rule in social media).
What other tactics do you use to
, find, and participate in relevant industry conversations on Twitter?
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