One of the most valuable and effective offers you can create is an educational ebook. It can be a great call-to-action in blog posts for people craving more information on a topic, and it can also serve as the basis for a successful email send. Yet, while we talk about the importance of creating ebooks all the time, we realized we don't have the content to guide you through the creation and launch of ebooks themselves.
To many, the idea of writing anything longer than a 600-word blog post can seem daunting. But if you hit on the right topic at the right time, you can greatly increase the quantity and quality of leads the leads you generate.
Our new ebook will take you through the entire ebook writing and launching process step-by-step, from writing the opening sentence to the creating final call-to-action. More specifically, you'll learn about:
Setting the right goals
Choosing effective topics and titles
Design and layout best practices
Creating calls-to-action and social sharing links
Editing and proofreading
Setting up successful landing pages
Marketing your ebook
Repurposing ebook content
Don't let intimidation stop you from leveraging this powerful type of lead gen content in your marketing. Download our new ebook today to learn how to create and promote ebooks, and then get writing!
Originally published Sep 12, 2011 3:00:00 PM, updated July 28 2017