HubSpot TV - Is Your Marketing Hot or Not?

Rebecca Corliss
Rebecca Corliss



Episode #43 - June 5, 2009
(Episode Length: 24 minutes, 26 seconds)


**Note: Karen says June 3rd. We swear it was Friday, June 5th!

Mail Bag

  • HubSpot TV & Successful Videos
  • Webinar with Karen & Mike: How To User Online Video for Inbound Marketing (Wednesday June 10th)
  • Register for the Webinar

Doing it Right


Time Spent on Social Networks Doubles in a Year

  • Time spent on Facebook: "1.7 billion minutes last year compared to this year's total of 13.9 billion"
  • "Twitter saw a 3712 percent year-over-year increase between last and this year, with users clocking in nearly 300,000 total minutes for that site in April '09."
  • Time spent on social networking and blogging sites has grown at 3 times the rate of overall Internet growth."
  • Marketing Takeaway : People are spending a lot more time on social media in their day to day life. As a small or medium business, you can't afford not to be there!

Small Businesses Getting it on With Social Media

  • Social Media and Small Business Getting Acquainted Slowly
  • "260,000 small businesses across the US and Canada are employing social media tactics in their business to one degree or another"
  • "Assuming 25,000,000 small businesses in the US and 2.5 million in Canada, that means that just under 1% of these business are using social media."
  • Marketing Takeaway : See marketing takeaway from Headline 1!
  • Marketing Takeaway 2 : Lots of opportunity to get ahead of the competition.

GM Goes Bankrupt, Launches Website

  • Attention GM: Here are the top 5 marketing ideas for your reinvention
  • Good things about the new website: Flickr, Facebook, Twitter, Blogs, videos
  • Bad things about the new website: it is a microsite, not their main website
  • Marketing improvements from @dmscott
    • Fire your Madison avenue advertising agency
    • Build better products people want
    • Be more human and personal
  • Marketing Takeaway : Over dependence on outbound marketing is dangerous because it is becoming more expensive and difficult. 

A New Future for No-Follow Links?

Forum Fodder


Missed last week's episode? HubSpot TV - SEO Wizardry with Guest Co-host Rand Fishkin (May 29nd, 2009)

Webinar: Marketing in a Recession

Want to learn effective ways for generating leads and marketing in a economic downturn?

Download the free webinar for tips and tricks to drive more visitors and leads to your website!

Related Articles

We're committed to your privacy. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

Outline your company's marketing strategy in one simple, coherent plan.

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform