launch the book Dave supplied 20 influential bloggers (Seth Godin, Tom
Peters, Guy Kawasaki, Chris Brogan) with a free, advance digital copy
that they then got to distribute to their readers. Only a few thousand
hard copies of the book were printed and priced at $45 on Amazon. (Each
premium priced book on Amazon was autographed and came with an original
piece of artwork from BzzAgent's artist-in-residence, Seth B. Minkin.
Give away 10 copies using hashtg #monkey.
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