Read world-renowned marketing content to help grow your audience
Read best practices and examples of how to sell smarter
Read expert tips on how to build a customer-first organization
Read tips and tutorials on how to build better websites
Read the latest business and tech news
Get the latest business and tech news in five minutes or less
Learn everything you need to know about HubSpot and our products
Stay on top of the latest marketing trends and tips
Join us as we brainstorm new business ideas based on current market trends
A daily dose of irreverent and informative takes on business & tech news
Turn marketing strategies into step-by-step processes designed for success
Explore what it takes to be a creative business owner or side-hustler
Listen to the world's most downloaded B2B sales podcast
Get productivity tips and business hacks to design your dream career
Entrepreneurs on Fire
Business Made Simple
Free ebooks, tools, and templates to help you grow
Learn the latest business trends from leading experts with HubSpot Academy
All of HubSpot's marketing, sales CRM, customer service, CMS, and operations software on one platform. See pricing
Marketing automation software. Free and premium plans
Sales CRM software. Free and premium plans
Customer service software. Free and premium plans
Content management software. Free and premium plans
Operations software. Free and premium plans
Try another search, and we'll give it our best shot.
Written by Kirsten Knipp
We don't got no stinkin' time for blogging.
It's for kids.
Got it covered. Outsourced.
Does this sound like something you've heard in marketing meetings at your company? If it is, then you could be missing out on serious marketing and
lead generation opportunities
. Each week we come across a plethora of reports analyzing how companies are using
inbound marketing as a key growth strategy
Take your pick from a few we've highlighted below to help make the case to your boss.
HubSpot survey of 231 marketing professionals designed to help businesses and marketers understand the benefits of inbound marketing.
Key Finding: Inbound marketing-dominated organizations experienced 60% lower cost per lead than outbound marketing-dominated organizations.
Roundup of Global Fortune 100 use of social media – showcasing how even traditional brands are using social media to connect more closely with customers.
Key Finding: 79% of the Global Fortune 100 use at least one social media channel with Twitter emerging as the social media platform of choice.
This study conducted by the University of Maryland’s Robert H. Smith School of Business surveyed 500 small business owners about their social media usage.
Key Finding: Social media adoption doubled among small businesses in the last year.
Return on Investment analysis documenting how hundreds of HubSpot customers have grown traffic, leads and sales.
Key Finding: Overall, users experienced a 4.2x increase in leads and most saw increases in sales within four months.
What if you could achieve one or more of the results that companies reviewed for these studies are getting? Consider inbound marketing lately?
Listen to Mike Volpe, VP of Marketing at HubSpot for a 30 minute overview of the 2010 State of Inbound Marketing!
Download the webinar now
to learn how more than 230 professionals have been using inbound marketing to transform their businesses.
Originally published Mar 3, 2010 8:30:00 AM, updated October 20 2016
Social Media Content Calendar Template