30-Day Blog Challenge Tip #25: Engage With Your Audience

Rachel Leist
Rachel Leist



HSBlog30-Tip25From January 2-31, we are challenging everyone to blog more to see firsthand the results that blogging can generate. Participating companies should submit their blog URLs on this page to enter the challenge. Winner(s) will receive a complimentary ticket to INBOUND 2014 and be featured on the HubSpot Inbound Marketing blog.

Today's blogging tip is brought to you by Aria Solar, Inbound Marketing Coordinator at UrbanBound:

"I have found that when blogging, the posts that are interactive with the audience get the most traction. When I write a blog that speaks to the reader -- such as question/answer posts, posts with images (including 'click to tweet' links at the end of each blurb), or anything else that breaks up paragraphs -- the hits I get on that blog post nearly double. The audience wants to feel like they are engaging with you, not just reading a block of straight copy which probably won't resonate with them for long. (P.S. This also creates great content/images to post on social media!)"

Did you blog today? If yes, submit to the challenge!

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Topics: Blogging Advice

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