Well folks, the end of April is here. It’s crunch time. Your sales and marketing teams likely have their heads down and the pedal to the metal as they strive to make that last big push before wiping the slate and revamping for a new month.
And if you’re not looking ahead, you’re falling behind. So to make sure you're caught up on anything you might've missed this past month, take a look at some of the big updates and insights in Marketing.
Major Players' Updates
Twitter's New Profile Layout Is Here: What You Need to Know
Earlier this month, Twitter officially announced that a new profile design is coming to everyone's favorite 140 character social media site. In the coming weeks, you should expect to log in to your Twitter account to find that your profile page has been replaced with the new design. This blog post outlines everything you need to know about the new layout so your profile will look top-notch when the time comes.
Facebook Cracks Down on News Feed Spam From Brand Pages
No one likes receive spam through any medium. While you'll likely never stop receiving spam in your physical or virtual mailbox, at least you won't have to worry about it showing up in your News Feed anymore. This blog post identifies the things you should know about what Facebook is doing and how your own Business Page could be affected.
Google's Keyword Encryption Coming to PPC Data Near You
In 2013, Google encrypted keyword data for organic search, but left AdWords keyword data untouched. Now, it seems that Google will soon start to encrypting AdWords keyword data for all third party platforms. Learn more about what this change means and how to set yourself up nicely for this update in this blog post.
Social Marketing Tips
50 Tweetable Twitter Tips You Wish You Knew Years Ago
Are you looking to increase your Twitter following and engagement on Twitter? In this blog post, you will find a massive list of 50 Twitter tips that will make you a more effective Twitter user.
9 Ways to Use Twitter's New Photo Collages in Your Marketing
In March, Twitter introduced a brand new photo sharing feature on Twitter which allows Twitter users to include up to four photos per single tweet. In this blog post, discover how you can take advantage of this new feature to turn fans and followers into customers.
How to Optimize Your Emails for Gmail's New Image-Heavy Inbox
Google has been experimenting with a brand new, Pinterest-like design for its Promotions tab. If you're not prepared for this change, your emails could wind up to be horribly unappealing. Trust me, it happened to us when we got beta access to the new design. In this blog post, learn how to optimize the images that will be featured with your emails when they appear in the new Promotions tab.
How to Tweet Around the Clock Without Being on Twitter 24/7
If you're serious about growing your Twitter presence, it's imperative that you find a way to tweet multiple times a day, every day. Fortunately, there are a number of great online resources available to help you, so this won't be as time consuming as it sounds. In this blog post, discover how to tweet 24/7 without focusing on Twitter 24/7.
The Triggered Email You Need to Make Your Marketing Automation Work
Triggered emails are automated marketing messages based on a prospect's behavior. They are extremely powerful as they are inherently relevant and timely. This blog post outlines a few recipes of triggered email automation to help you get started using triggered emails.
Quick & Fun
Nostalgia Ahead! What Your 20 Favorite Websites Used to Look Like
It's encouraging to see the humble beginnings of very successful websites. Every company starts somewhere, and you don't always need to nail your logo, colors, or tagline on the first try. In this blog post, take a look at what some of your favorite websites looked at when they were first started.
Which Mad Men Character Are You? [Quiz]
The Final season of Mad Men is now in progress. Whether or not you still love the show as much as you did in its early seasons, you likely find yourself tuning in every week because you've become invested in the characters. Before you watch the rest of the season, try out the quiz featured in this blog post to find out which Mad Men character you really.
15 Genius April Fools' Day Pranks From Conan, Netflix, Google & More
It's hard to believe that April Fools' Day was only a few weeks ago. It feels like April 1st was ages ago. In this blog post, you'll find a compilation of some of our favorite April Fools' Day pranks from recent years.
What was the most interesting thing you learned this month on Inbound Hub? What do you want to see more of?