59 Female Marketing and Growth Experts You Should be Following

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Caroline Forsey
Caroline Forsey


Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. It didn't take long for someone to comment that barely one-fourth of the experts featured in the article were women.


These types of influencer round-ups are all over the web, but very few of them highlight more than a small handful of female leaders. This lack of inclusion is nothing new, but it got us thinking: Why not put together a list of awesome female influencers to inspire future, more inclusive round-up posts?Click here to learn how to grow your network and become an influencer in your  industry.

So here it is: a list of powerful influencers in the growth and marketing space who just so happen to be women. We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders.

Before we jump in, it's important to note that this list is by no means exhaustive. These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. Tweet at us to share a female leader -- big or small -- who inspires you.

59 Female Marketing & Growth Influencers To Follow

1. Tiffany Da Silva @Bellastone

Tiffany is a growth marketing consultant, international speaker, and founder of Flowjo.co.

2. Christina Rice @CRicePR

Christina is the founder of LuxeLife Media Inc., and was the Director of Public Relations for global fashion brand, Akademiks.

3. Joanna Wiebe @Copyhackers

Joanna is co-founder of Airstory, the creator of Copy Hackers, and and has optimized copy for companies like Intuit, BT, Tesco, Crazy Egg, and MetaLab.

4. Majora Carter @majoracarter

Majora is CEO of Majora Carter Group, and CEO of Startup Box. In 2010, Fast Company named Majora one of the 100 most creative people in business.

5. Crystal Washington @Cryswashington

Crystal is a technology marketing strategist, professional speaker, and author of two books, One Tech Action and The Social Media Why. Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric. 

6. Claire Suellentrop @ClaireSuellen

Claire is a co-founder and Chief Marketing Officer of Userlist.io, the founder of Love Your Customers, and co-host of Forget the Funnel. She was also the Director of Marketing at Calendly.

7. Joanna Lord @JoannaLord

Joanna is Chief Marketing Officer of ClassPass, a tech advisor, and blogger at Entrepreneur.com, MarketingLand.com, and JoannaLord.com.

8. Bozoma Saint John @Badassboz

Bozoma is the Chief Brand Officer at Uber. She was also Head of Global Consumer Marketing for Apple Music and iTunes.

9. Annie Cushing @AnnieCushing

Annie is the founder of Annielytics, a boutique marketing agency that specializes in web analytics, data visualization, and SEO.

10. Janet Choi @Lethargarian

Janet is the Director of Marketing at Customer.io, a curator at A Song A Day, and has written for publications including 99U, Fast Company, The Next Web, Business Insider, and Lifehacker.

11. Jes Kirkwood @Jeskirkwood

Jes is the founder and Managing Director at marketHER.org, and helps drive organic growth for B2B tech companies, including InVision and Contently.

12. Val Geisler @Lovevalgeisler

Val is a email strategist and copywriter, and helps B2C businesses focused on MRR increase conversions through email. She has been featured in the Huffington Post, Fast Company, and Teachable.

13. Eliana Murillo @Eliana_Murillo

Eliana is the founder and Head of Multicultural Marketing at Google. She is also a member of Nielsen's Multicultural External Advisory Council and co-chair of the Hispanic/Latino Advisory Council. 

14. Nichole Elizabeth @NikkiElizDemere

Nichole is in charge of Community Growth at Zest.is, is a SaaS consultant, and is author of Playbook to Grow Your SaaS.

15. Alex Hisaka @Alexhisaka

Alex is the Senior Manager, Global Content Marketing, LinkedIn. IBM named her one of seven women who are reshaping digital marketing, and TopRank Marketing included her on its 2017 list of “50 Influential Women in Digital Marketing.”

16. Purna Virji @Purnavirji

Purna is the Senior Manager of Global Engagement at Microsoft, a keynote speaker, and a columnist for Search Engine Land and Moz. She was ranked by PPC Hero in 2016 as the #1 Most Influential PPC expert in the world. 

17. Jessica Meher @Jessicameher

Jessica is the VP of Marketing at Notarize, Inc., a startup advisor and mentor, speaker, author, and founder of Girl Capital.

18. Kimberly Bryant @6Gems

Kimberly is the founder and Executive Director of Black Girls Code.

19. Henneke Duistermaat @HennekeD

Henneke is the founder of Enchanting Marketing, the author of two books about writing and blogging, and a regular contributor to marketing blogs like KISSmetrics and Copyblogger. 

20. Keesa Schreane @KeesaCamille

Keesa is the executive producer and host of the You’ve Been Served podcast, and manages global content marketing for Thomson Reuters.

21. Jade Phillips @Lifeofaworkgirl

Jade is the blogger behind The Life of a Working Girl, a contributing writer for We are Social Media, and the founder of #BizGalz

22. Rita Cidre @Ritacidre

Rita is the founder of Anda Pa'l and a marketer, author, and designer. She was also the Marketing Director at Zillow. 

23. Hila Qu @HilaQu

Hila is VP Retention and Experiments at Acorns. She was also a PM Growth professional at Growthhackers, and won the 2017 Hero Award and the 2016 Einstein Award.

24. Ginny Mineo @Ginnymineo

Ginny is the Director of Platform at NextView Ventures.

25. Anum Hussain @Anum

Anum is the co-founder of Acciyo, co-authored the book, Twitter for Dummies, and represents Rough Draft Venture’s presence at MIT Sloan. She won BetaBoston’s 25 Under 25 in 2015.

26. Laura Weidman Powers @Laurawp

Laura is the co-founder and CEO of Code2040. She was also a Senior Policy Advisor for the White House Office of Science and Technology Policy.

27. Ellie Mirman @Ellieeille

Ellie is the Chief Marketing Officer at Crayon. She was also the VP of Marketing at Toast.

28. Meghan Keaney Anderson @Meghkeaney

Meghan is the VP of Marketing at HubSpot, and the host of The Growth Show. Meghan is also an advisor at Evertrue, Help Scout and United Way.

29. Amrita Gurney @AmritaGurney

Amrita is the VP of Marketing at CrowdRiff.

30. Stella Garber @Startupstella

Stella is a Product Marketing Lead for Trello, and was previously VP of Marketing at Trello.

31. Gigi Rodgers @RodgersGigi

Gigi is a Marketing Content Manager at Strikingly, a weekly Inbound.org contributor, and a Social Media Content Creator.

32. Mathilde Collin @Collinmathilde

Mathilde is co-founder and CEO of Front App, which is currently used by Tesla, Cisco, Dropbox, and Inside.com, as well as thousands of other customers.

33. Andrea Hill @Afhill

Andrea is the founder of Frameplay Consulting LLC, and an Innovation Consultant at Frameplay.

34. Yael Kochman @Yaelkochman

Yael is the partner and CEO of Re:Tech, a speaker, and a blogger. She was also Head of Content and Inbound Marketing at Mapp Digital

35. Beverly Jackson @BevJack

Beverly is the VP of Social Strategy at MGM Resorts International. She was also the Head of Social Marketing at Yahoo, and delivered record-breaking digital and social engagement results for the 54th Grammy Awards.

36. Dyan Khor @DyanKhor

Dyan is a Growth Marketing Manager at LevelUp, as well as a Venture Coach at IDEA: Northeastern University’s Venture Accelerator.

37. Luvvie Ajayi @iLuvvit

Luvvie wrote the New York Time's bestseller, I'm Judging You. She has also spoken at Google and curated Essence's Woke 100 list.

38. Michelle Kim @Michellejeank

Michelle is Vice President of Marketing at Amplitude Analytics. She was also the Director of Demand Generation at Okta.

39. Alicia Shiu @AliciaShiu

Alicia is the Growth Marketing Manager at Amplitude Analytics.

40. Sheryl Schultz @Sherylschultz

Sheryl is the founder of CabinetM, and a career startup marketer. She’s also the Board Director for The Capital Network.

41. LaSandra Brill @LaSandraBrill

LaSandra is the Head of Integrated Digital Marketing at NVIDIA. She's been named top 50 Influential Digital Marketers by Top Rank Marketing Blog, and Top 40 Digital Strategists by Online Marketing Institute. 

42. Shama Hyder @Shama

Shama is the founder and CEO of Zen Media, a keynote speaker, a bestselling author, and a media correspondent. She was voted Top 30 Under 30 by Inc. Magazine and Forbes.

43. Kathryn Finney @KathrynFinney

Kathryn is the founder and Managing Director of digitalundivided (DID). She received the Champion of Change Award from the White House and was featured in Marie Claire’s 10 Women to Watch.

44. Veronica Byrnes @Veronicabyrnes

Veronica is the Manager of Consumer Experience, Digital Marketing at The J.M. Smucker Company. She was also the Account Director at Brand Networks.

45. Pam Didner @PamDidner

Pam is a marketing consultant, keynote speaker, and author. Her work has appeared in publications including the Guardian, the Huffington Post, Content Marketing Institute, and others, and she wrote the book Global Content Marketing.

46. Marie Haynes @Marie_Haynes

Marie owns Marie Haynes Consulting Inc. She’s also a contributor to Search Engine Watch and Moz, and a regular speaker at Pubcon, SMX, and other conferences.

47. Joy Hawkins @JoyanneHawkins

Joy Hawkins is the owner of Sterling Sky, a Google Top Contributor, and often speaks at various search engine marketing conferences such as SMX & LocalU.

48. Melissa James

Melissa is the President and CEO of The Tech Connection, founder of Black Tech Boston Meetup, and founder of the Inclusive Innovation Leadership Conference.

49. Aleyda Solis @Aleyda

Aleyda is an international SEO consultant, speaker, and author. She has written for Search Engine Land, State of Digital, and Moz, and is the author of the SEO book, SEO. Las Claves Esenciales.

50. Laura Lippay @Lauralippay

Laura is an SEO consultant, and has worked with brands including Red Bull, several Microsoft, Yahoo and AOL entertainment and lifestyle properties, Netflix, Icelandair, Nylon Magazine and others.

51. Ann Smarty @Seosmarty

Ann is the founder of MyBlogU.com, and is a freelance SEO consultant.

52. Emily Grossman @Goutaste

Emily Grossman is a mobile product marketer and app strategist. She has spoken about mobile application marketing at national and international conferences. 

53. Julie Joyce @JulieJoyce

Julie is the owner and Director of Operations at Link Fish Media, and one of the founding members of the SEO Chicks blog.

54. Rhea Drysdale @Rhea

Rhea Drysdale is the Chief Executive Officer of Outspoken Media. She has also worked in-house with a startup, Fortune 1000, and multi-channel retailer.

55. Amanda Spann @Amandaspann

Amanda is the founder of Happii, and a marketing consultant who specializes in product launch campaigns for new and emerging brands. She was voted Business Insider's 30 under 30 Women in Technology.

56. Ada Chen Rekhi @Adachen ‏

Ada is the founder and COO at Notejoy, as well as a startup advisor.

57. Adelyn Zhou @Adelynzhou

Adelyn is co-founder and Head of Marketing at TOPBOTS, a growth advisor, and a contributor at Forbes.

58. Mari Smith @MariSmith

Mari Smith is a social media consultant, keynote speaker, co-author of Facebook Marketing: An Hour a Day, author of The New Relationship Marketingand contributor at Social Media Examiner. Forbes named her one of the Top 10 Social Media Power Influencers four years in a row.

59. Gina Gotthilf @Ginag

Gina is VP of Growth and Marketing at Duolingo, and founder of Global Ginga.

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