Blogging as a concept seems simple enough: Find the time to sit down and write and the website traffic and leads will follow.
However, it's unreasonable to expect that simply because you dedicate the necessary time, you'll create a successful and sustainable blog.
From writer’s block, to trolling commenters, to simply burning out after consistently blogging day after day and week after week, blogging demands that you have thick skin and the will to persevere through any and all road blocks that may stand in your way.
In this week's roundup, learn how to overcome some of the common blogging issues, and get some advice on how to grow a successful company blog.
How to Fight Trolls: A Blogger’s Survival Guide
While you can learn to manage most writing anxieties, internet trolls are a nuisance that is not so easy to overcome. For bloggers, there are few things more frustrating than the an internet troll hijacking the discussion in the comments on your posts. This blog post will teach you the psychology of trolls as well as a variety of tactics you can use to fight back against these unpredictable website pests.
How to Grow Your Database Through Blog Comments [Quick Tip]
Typically when you think about growing you contacts database through blogging, you think about focusing on topics that are relevant to your buyer personas and using calls-to-action to incite conversion opportunities. While that is the right way to think about it, there are also additional ways to use your blog to grow your database. In this blog post, learn how the blog comments section can contribute to database growth.
Handing Over the Keys to Your Company Blog: An Experiment
As we always preach at HubSpot, building and understanding your buyer personas is the first step toward creating great content. For that reason, we recently ran a guest contributor week on our German blog in order to find out exactly what German marketers are interested in, and the daily challenges they face so that we can start solving them. Read this blog post to find out the results of our week-long experiment, and for tips on how you can run your own guest contributor week.
How to Write a Blog Post Outline: A Simple Formula to Follow
There are a lot of little things that collectively result in a great blog post, which means that there are also a lot of reasons that a blog post can end up being less-than-perfect. The most pervasive problem that bloggers face is poor organization. Fortunately, there is an easy method for preventing this issue: Before diving head first into writing your post, create an outline. This blog post will teach you how to create the detailed outline you need to ensure that all of your posts are cohesive and easy to read.
12 Undeniable Reasons People Hate Blogging
It’s very rare to find a person who blogs full-time and who also loves writing 100% of the time. There are few things more infuriating than those days when you know exactly what you want to say, but hate every single sentence your fingers type out. In this blog post, discover the top 12 reasons that people hate blogging.
How to Think of Good Ideas [SlideShare]
If you pride yourself on writing, you likely find writer's block to be one of the must infuriating things in the world. Or worse -- you could just suffer from idea block, unable to think of something worth writing about for days or weeks on end. The SlideShare in this blog post provides some inspiration to help you get out of a rut, or to prevent the rut from forming in the first place.
What was the most interesting thing you learned this week on Inbound Hub? What do you want to see more of? Leave your feedback in the comments!
Originally published May 11, 2014 8:00:00 AM, updated July 28 2017