Mastering the Art of Omni-Channel Personalization [Free Guide]

Susannah Morris
Susannah Morris

Updated:

Published:

mastering_the_art_of_omni-channel_personalization.jpg

More than ever before, consumers expect an individualized experience when shopping online. And, the data is there—personalization impacts your bottom line. In fact, personalized emails see a 14% higher clickthrough rate and personalized web experiences see an average 20% increase in sales.

Whether you're just getting started with personalization or you're trying to increase the scope and effectiveness of your current program, you can’t ignore the importance of the omni-channel experience. You need to deliver a seamless experience across channels and factor in different devices in these channels to ensure interactions with your brand are consistent. With this guide, you’ll learn why personalization matters and how to create an omni-channel experience by leveraging marketing automation.

This guide covers:

  • How You Can Develop a True Omni-Channel Experience
  • How to Collect the Information You Need to Increase Conversions
  • How to Leverage Marketing Automation for One-to-Many Personalization
  • How to Increase Revenue by Guiding the Buyer’s Journey

Download Mastering the Art of Omni-Channel Personalization to learn what makes your customers tick and translate that information into frictionless personalization campaigns across channels.

Learn what makes your customers tick, then develop frictionless personalization campaigns across channels.Subscribe to the ecommerce blog

Related Articles

We're committed to your privacy. HubSpot uses the information you provide to us to contact you about our relevant content, products, and services. You may unsubscribe from these communications at any time. For more information, check out our Privacy Policy.

Outline your company's marketing strategy in one simple, coherent plan.

Marketing software that helps you drive revenue, save time and resources, and measure and optimize your investments — all on one easy-to-use platform

START FREE OR GET A DEMO