At HubSpot, we spend a lot of time and effort each week attempting to create content that is relevant and valuable to you, our wonderful readers. We view social shares as an endorsement of sorts -- they show us how many people found our content valuable enough to share it with their own contacts.

In the past, we have always created our weekly roundups around a central theme. This week, we're going to use our roundup to highlight the content that your peers thought was the best.
So without any further ado, here are the five most-shared posts from this week that you absolutely do not want to miss.
Ready or Not, Here It Comes: Facebook Rolls Out New Page Design to Everyone
Ready or not, Facebook has announced a new Facebook Page design. Learn all about the new features, and how you can get the new layout for your Page in this blog post.
How to Get More People to Open Your Emails [Video]
This blog post (and featured video) will walk you through three essential tips to getting more people to open your email.
4 Cool Little Things to Do With the New Twitter Profile [SlideShare]
Everyone on the Twittersphere has now been transferred over to the new profile design. This blog post will teach you about the neat new features that you can use to better promote your brand on Twitter.
13 Lessons From Upworthy & BuzzFeed: Viral Content's Secret Sauce
Buzzfeed and Upworthy have had particular success using the full scope of social media to promote their respective content and websites. Check out this blog post to discover 13 lessons on creating viral content.
15 Blog Optimization Stats You Need to Tweet ... STAT
Read this blog post to find 15 statistics from TrackMaven’s Colossal Content Marketing Report and to get insight into how you should optimize your company's blog.
#FF, QR Codes, & Like-Gating: 6 Outdated Internet Trends We Should Leave Behind
Read this blog post for a look back at six internet marketing trends of the last five years that have faded away, and discover some new alternatives to take advantage of now.
What was the most interesting thing you learned this week on Inbound Hub? What do you want to see more of? Leave your feedback in the comments!