Posting to Instagram from your computer is a great choice if you don’t have your phone on hand or need to access company assets on your laptop. Or you might simply prefer to use a wider screen.

For these reasons and others, you might be wondering, "Can I post to Instagram from my computer?" We have some good news.

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Why post on Instagram from your computer?

Instagram is a popular social media network for sharing photos that’s most commonly accessed through a mobile app. It offers a web version that makes it easy to post assets you may only have on your laptop and not your phone. 

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For example, let's say you're a social media manager for a prominent brand. The last thing you want to do is have an absentminded mishap where you accidentally post brand content to your personal Instagram account (or, worse, vice versa) simply because you're logged into both on your phone.

Alternatively, it might be easier to upload company posts and videos via your desktop, rather than having your smartphone open at work.

Plus, your company's files might be more easily accessible via desktop than mobile. For instance, if you use Photoshop to edit company photos, it's likely easier to click "Upload" from your desktop when you're done editing, rather than sending that same photo or video to your personal phone.

Perhaps you simply prefer the larger screen of desktop. Or, maybe you don't have access to a smartphone so you can't download the app on your phone.

So there are plenty of good reasons to use Instagram on your computer instead. Here’s how.

While the social platform is primarily meant to be consumed in-app, it offers a nearly identical experience if you access it on your computer.

On Instagram’s web version, you can:

  • Watch and reply to other people’s Stories
  • Search for hashtags and other users
  • Browse your feed
  • Comment and like posts
  • Reply to direct messages (DMs)
  • View your notifications
  • Access the Explore tab
  • Post photos and videos to your profile

In other words — Yes, you can post to Instagram from your PC or Mac desktop instead of on your mobile device's app or browser.

Now, let’s explore how you can post images and videos from your desktop computer.

Whether you're on a Mac or a PC, you can post from your desktop computer. Instagram’s web version allows you to upload an Instagram post the same way you would via mobile, regardless of the platform you use. Below, we'll discuss how to do it on:

Once we discuss how you can post photos, we'll also discuss how to upload a video to Instagram from your desktop.

1. Open up your Chrome browser.

The first thing you'll want to do is open up Google Chrome. If you’re on Windows, you can do so by clicking the Windows icon in your task bar. Then, search through the applications you’ve already installed on your computer until you find Chrome.

2. Navigate to Instagram's website.

how to post on instagram on desktop: access instagram on chrome

Next, navigate to https://www.instagram.com by typing it into the navigation bar. Log in using your Facebook credentials or by inputting your email, phone number, or username. If you’ve logged into Instagram’s web version before, it might include an option to “Continue as [username],” and you’ll be able to automatically log in.

3. Click the "+" button next to the DM symbol.

how to post on instagram on desktop: click the plus buttonInstagram’s web version has a top navigation bar that mirrors the navigation bar on the mobile app. It includes a search bar, a home symbol, a DM symbol, a plus sign, a heart, and a circle with your profile picture. Click the plus sign next to the DM symbol.

4. Click “Select from computer” to upload your media.

how to post on instagram on desktop: select a file

A popup box will appear with a blue button that says “Select from computer.” Browse until you find the file you’d like to upload.

5. Crop the image, zoom in, or add more media if needed.

how to post on instagram on desktop: crop the image

Instagram gives you several options for editing the image prior to publication. You can change the aspect ratio, zoom in, or add more media to the same post.

The zoom-in option is right next to the aspect ratio button:

how to post on instagram on desktop: zoom into the image

You’ll find the “add more media” button on the lower left-hand corner.

how to post on instagram on desktop: add more media

Click the plus sign to add more images to your post, if desired.

6. Choose a filter or make adjustments.

how to post on instagram on desktop: choose a filterNext, choose a filter, just like you would in the app. You can also adjust brightness, contrast, saturation, and other features.

how to post on instagram on desktop: make adjustments

Once you’re done, click Next in the top right of your screen.

7. Add a caption, location, alt text, and tags.

how to post on instagram on desktop: add captionOn the next screen, you'll be able to add a caption, add a location, or tag people.

8. Click Share.

When you're ready, click Share in the top right of your screen.

Done! You’ve now posted on Instagram using Chrome.

1. Open up your Safari browser.

The first thing you'll want to do is open up Safari. To do so, open up Launchpad and find Safari in your list of applications. Alternatively, if you have it pinned in your task bar, you can open it from there.

2. Navigate to Instagram's website.

how to post on instagram on desktop: access instagram on safariNext, navigate to https://www.instagram.com by typing it into Safari’s navigation bar. If you visit the site often enough, Safari may also have a shortcut in your “New tab” page.

Once you get there, login with your preferred credentials. If you’ve already used the web version in the past, Instagram will allow you to log in with one click.

3. Follow steps 3 to 8 from the instructions above.

Once you are able to view Instagram from your Safari browser, you can upload an Instagram post the same way you would on Chrome — by clicking the "+" button, adding a filter or editing the photo, adding a location and caption, and clicking "Share" when you're ready for your post to go live.

Want to upload a video instead?

How to Post a Video to Instagram Using a Desktop Computer

You can upload videos to Instagram from your desktop — which makes it easy to share professionally-shot videos that may not be readily available on your phone. That means you can share marketing videos and shoots you received from a freelancer or your in-house videographer.

Here’s how to post a video to Instagram on any web browser.

1. Head to the Instagram website on your preferred browser.

Once you’re there, log in using your credentials.

2. Click the "+" button next to the DM symbol.

Just like you would if you were posting a photo, click the + button in the top navigation bar of your Instagram feed.

3. Click “Select from computer” to upload your media.

how to post on instagram on desktop: select a file

Select your video file from the computer. We recommend uploading an MP4 file to avoid compatibility issues.

If your video is less than 10 minutes long, your file size should be no bigger than 650 MB. For videos between 10 minutes and 60 minutes (which is the maximum length), you should aim for a file size smaller than 3.6GB. Read more about Instagram’s video requirements here.

4. Resize your video and add more media if desired.

how to post video to instagram on desktop: resize videoInstagram gives you two options for adjusting your video: Changing the aspect ratio and adding more media. For photos, Instagram also allows you to zoom into the picture. The option isn’t available for videos.

If you’re uploading a horizontal video, we recommend using a 16:9 aspect ratio so that it’s not cut off. If you’re worried about the aesthetics of your feed, stick to a 1:1 ratio. That way, there isn’t any white space when visitors visit your profile.

5. Choose a cover photo, trim the video, and toggle sound options.

how to post video to instagram on desktop: choose cover

Next, you can choose a cover photo (the image users will see before they click “Play”). You have the option of uploading a custom cover photo for the video, and you can also trim the video and turn the sound off if desired.

6. Write a caption, tag other users, add alt text, and toggle commenting options.

how to post video to instagram on desktop: write captionIn the next screen, you can write a caption for your video, tag anyone who appears in the video, add alt text, and disable commenting.

7. Click Share.

Done! You’ve now posted your video on Instagram.

Alternative Ways to Post to Instagram from Your Computer

You don’t have to access Instagram’s web version to post on Instagram. If you find the web version to be too lacking for your day-to-day tasks, especially if you’re a social media manager, you can use a third-party service that offers social media scheduling software.

HubSpot’s social media management tool is one of the best options you can use to schedule Instagram posts from your desktop — no need to access the Instagram app or website itself.

Here’s one example of us scheduling a video post for Instagram using Social Inbox:

posting to instagram from computer using hubspot's social inbox

The great benefit of using this method is that you can schedule posts well in advance. You don’t have to access Instagram every time you want to add new media to your profile.

If you're doing this regularly for your job, it might be worthwhile to explore all the social media scheduling tools at your disposal to choose the one best-suited for your business' needs.

Using Instagram Like the Pro You Are

Now that you don't have to worry about transferring photos to your mobile device or juggling your work's social media account on your own device, you'll be able to grow on Instagram efficiently and effectively. From there, the sky is the limit for creating posts and growing your audience in a scalable way.

Editor's note: This post was originally published in October 2020 and has been updated for comprehensiveness.

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Originally published Nov 4, 2021 3:00:00 PM, updated November 15 2021

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Instagram Marketing