For many marketers, video is one of the most illusive content formats. Yes, we know video exists, and some of us have even dabbled in producing videos for our companies before. But when it comes to proving the value of video marketing, there definitely seems to be a knowledge gap.
Can putting a video on a landing page help increase that page's conversion rate? Can adding videos to your blog posts help drive more traffic? Can using video in your marketing actually have a measurable effect on revenue?
How Video Consumption is Changing in 2023 [New Research]
The Best Video Marketing Channels to Grow Your Brand in 2022
6 Short-Form Video Trends Marketers Should Watch in 2022 [New Data]
The Top Video Marketing Tactics Brands are Investing In [+Which Are Losing Steam]
How Video Can Humanize Your Brand in 2022 & Other Insights from Wistia's CEO
The HubSpot Blog’s 2023 Video Marketing Report [Data from 500+ Video Marketers]
Top B2B vs. B2C Video Marketing Trends You Should Know [2022 Data]
How Brands are Investing in Video Marketing On a Budget [2022 Data]
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