Our digital social tools are both a blessing and a curse. While they provide us with an unmatched way to interact with the modern consumer, keeping up with the never ending changes and updates can often feel like a full time job all on its own.
This week, in HubSpot content, we covered a wide range of topics on this front -- spanning everything from major layout changes to feature launches and even one high-powered marketer who may still not be on board with the whole idea of social monitoring tools.
See all that and more in this week's HubSpot content roundup.
Twitter's New Profile Layout Is Here: What You Need to Know
Twitter has officially confirmed rumors that began in February, announcing that in the next few weeks, users can expect to see major changes to their profile pages. In this blog post, you’ll learn all about the new layout and how you can prepare for the changes.
9 Ways to Use Twitter's New Photo Collages in Your Marketing
Twitter recently introduced a new feature that enables users to include up to four images in a single tweet. This blog post will walk you through nine different ways you can capitalize on this new capability to attract visitors and convert your prospects into customers.
How to Optimize Your Emails for Gmail's New Image-Heavy Inbox
For the past few weeks, Gmail has been testing a new look for the Promotions tab. The new, Pinterest-like layout is far more image-heavy than anything Gmail has done in the past. In this blog post, see what this will mean for your emails, as well as how can customize the logo and images that appear with your emails.
What to Do When Your Twitter Account Gets Hacked
All it takes is one click on the wrong link, or one seemingly harmless download, to give hackers everything they need to gain access to your Twitter account. This blog post outlines the best practices for protecting your account, as well as the steps you can take to recover your account after it has already been hacked.
Apple Marketing Boss: We Don't Need No Stinking Social Monitoring Tools!
In early 2013, Apple’s senior vice president of marketing, Phil Schiller, harshly denounced the idea that Apple should start paying for social media monitoring tools. Check out this blog post to learn more and to see highlights from the actual email discussion between Schiller and other members of his marketing team.
What was the most interesting thing you learned this week on Inbound Hub? What do you want to see more of? Leave your feedback in the comments!
Originally published Apr 13, 2014 8:00:00 AM, updated February 01 2017