You've spent hours searching job boards, identified the ideal job, and now it's time to apply. Then the panic sets in …
You begin to question everything: How do I begin writing my resume? Do my skills even apply to this role?What does the employer want to know?
Not to fear! Here are some sales manager resume tips and templates to calm your nerves and help you get the job of your dreams.
Sales Manager Resume Tips
After reading your resume, a potential employer should understand the impact you had in your previous roles and how well those experiences and skills will translate to the new role you're applying to.
I spoke with Pratik 'Tiki' Biswal, a senior sales manager at HubSpot, and he provided some resume writing tips. He recommends highlighting:
Coaching experience or your passion for coaching
Projects you worked on to elevate the entire division (especially ones that are outside the scope of your normal job)
How you helped others progress their career
How you led from the seat you're in: explain how you mastered your sales job and took on leadership opportunities
So, you brainstormed some of your highlights and you're ready to write your resume. But, what should you include?
Here are the key elements of a resume that a recruiter or hiring manager will be looking for.
1. Contact Information
How will a recruiter get in touch with you? Include your name, phone number, and email address at the top of your resume so they can reach out.
2. Sales Manager Resume Objective
The resume objective, also known as a professional summary, is the first thing that a recruiter or hiring manager will read on your resume. This is where you'll provide a brief summary of your experience which should demonstrate to the employer that you're qualified for the position.
3. Work Experience
This is where you highlight the specific jobs that helped you gain your sales and managerial experience. List your most recent jobs first and include action words to emphasize your impact in each role:
Bold any keywords, numbers, or statistics that highlight your impact so they stand out from the rest of the text. Many resume templates and builders allow you to add links as well. Add a link to your LinkedIn profile, a piece of content you wrote, or a project you worked on to provide additional context.
Include keywords that were used in the job description for the role you're applying to. If you upload your resume to a website, the keywords make it more likely to appear in search engines. And applicant tracking systems (ATS) will scan your resume for keywords to help recruiters see if you'd be a good fit.
Include your education experience and academic achievements. If there are any specific leadership roles you took on during that time (e.g., team captain of a sports team or president of a club), add them to your resume. And don't forget to list any sales training or managerial courses you participated in.
5. Skills & Qualifications
There should be keywords from the job description used throughout your resume. This section of the resume should highlight specific skills and qualifications the employer is looking for.
Add any certificates you earned and any skills that match the qualifications from the job description. Here are a few common sales manager skills and qualifications that sales professionals will list on their resumes:
Ability to observe, evaluate, and give meaningful feedback
Strong analytical skills
Strategic planning abilities
Strong communication skills
Collaboration and motivation skills
Ability to remain calm under pressure
Sales Manager Resume Examples
If you're ready to see what a great resume looks like, check out these sales manager resume examples next.