Jonathan Salem Baskin has nearly 30 years of marketing experience, which means he all but chiseled his first campaign on a clay tablet. He ran marcomm for Blockbuster, Limited Brands, and Nissan, and has served clients around the world through his own consultancy, Baskin Associates, Inc., a marketing decisions consultancy, since 2003. Jonathan has authored four books, including his newly released "Tell The Truth," writes regularly for Ad Age, blogs on his own sites, and otherwise strives to make the world a better place for brands (or was it visa versa)?
