Inbound marketing is no cakewalk. Marketers who are embracing inbound have a variety of different channels and tactics to master, including content creation, SEO, social media, lead generation, lead management, and analytics. It's no wonder that marketers new to inbound end up feeling overwhelmed and wondering what to tackle first.

Discover a framework for running more impactful, measurable marketing campaigns.

Luckily, our friends over at inbound marketing agency IMPACT Branding & Design recently pulled together an infographic that helps inbound marketers understand the entire inbound process from start to finish -- from getting found online, to converting visitors into leads and customers, and then measuring the entire funnel. Well done, IMPACT, you captured the inbound process beautifully! 

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How well is your business following the inbound marketing process?

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 How to Run an Inbound Marketing Campaign

Originally published Feb 20, 2012 9:00:00 AM, updated December 19 2017

Topics:

Inbound Marketing