Lars Osterberg

Lars Osterberg

Lars Osterberg is a senior product manager with over 10 years of experience in B2B marketing and SaaS product management. Currently at HubSpot, he leads product initiatives focused on driving business growth through inbound marketing solutions. Lars has held key roles at Mutiny, Calixa, and Element AB, contributing to the development of sales and marketing tools that enable product-led growth and optimize lead management. With expertise in managing cross-functional teams, he combines strategic thinking and a customer-centric approach to ensure marketing and sales teams have the tools to succeed in a data-driven environment. Lars is a Dartmouth College graduate.

What's next in Marketing?

Lars Osterberg recommends the State of Marketing Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.

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