What's next in Marketing?
Lestraundra Alfred recommends the State of Marketing Report, HubSpot's annual deep-dive into what marketers are doing now and where the industry is headed, and actionable insights into how to master emerging trends.
The Highs and Lows of Spotify: A Major Campaign and Layoffs in One Week
On the heels of its successful annual Wrapped campaign, Spotify generated self-inflicted bad PR with...
Highly Recommended
-
Should Brands Address Social Issues?
Do consumers still want to buy from brands that align with their personal values? Here’s what the la...
-
Are Meta’s Celebrity Bots Taking AI Too Far?
Meta recently introduced Instagram profiles for its AI-powered bots inspired by celebrities. Is this...
-
The NFL's Latest Marketing Play: Taylor Swift
Singer Taylor Swift has been making headlines for her new relationship with NFL Player Travis Kelce....
-
Why Lifestyle Brands Are the New Media Companies
Successful modern media companies are creating lifestyle brands to create content ecosystems that co...
