Lestraundra Alfred

What is the Economic Impact of a TikTok Ban?

Marketing  | 3 min read

How Taco Bell Turned A Trademark Battle Into A Marketing Campaign

Marketing  | 2 min read

How the Writer's Strike Could Impact Marketing and Advertising

Marketing  | 2 min read

How E.l.f. Saw A 49% Increase in Sales by Focusing On Gen Z

Marketing  | 3 min read

Lemon8 Is Currently the Fastest-Growing Social Media Platform: What Marketers Need to Know

Marketing  | 4 min read

How Nissan Created A 4-Hour Ad Viewers Don't Want to Skip

Marketing  | 3 min read

How Social Media Influenced Coachella

Marketing  | 2 min read

Wendy's Took #NationalRoastDay to TikTok — Did It Bring the Heat?

Marketing  | 2 min read

The Meme-ification of Barbie

Marketing  | 2 min read

Why the New York Logo Update Was A Rebranding Flop

Marketing  | 2 min read

Does Demand-Driven Pricing Work? Fashion Brand Telfar Is Giving It A Try

Marketing  | 1 min read

Dove's Latest Campaign Takes On A Popular TikTok Filter

Marketing  | 1 min read

Microsoft Launched Its AI-Powered Bing Image Creator - What That Means for Marketers

Marketing  | 2 min read

How Marketers Are Preparing for A Potential TikTok Ban

Marketing  | 1 min read

Why the Sephora x TikTok Incubator Program Is A Smart Partnership

Marketing  | 2 min read

Meta Is Ending Its Reels Play Bonus Program: What That Means for Creators

Marketing  | 1 min read

Chili's Creates A Nostalgic Marketing Moment to Reach Millennial Customers

Marketing  | 1 min read

How TikTok Is Evolving From Social Media App to Entertainment Platform

Marketing  | 2 min read

Fabletics Expands Product Line with New Scrubs Collection

Marketing  | 1 min read

The Rise of Paid Verification on Social Media

Marketing  | 2 min read