Inbound Internet Marketing Blog

SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics

SUBSCRIBE

The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, blogging, social media, lead generation, email marketing, lead nurturing & management, and analytics. Join 53,183 others and subscribe now!

Subscribe to RSS feed Add us on Facebook! Follow us on Twitter

Get Free Marketing Info!

Get the world's best marketing resources right to your inbox! Join more than 817,000 inbound marketers!

Subscribe by email

Your email:

Listen to this blog!

Work at HubSpot!

JoinTheHubSpotTeam resized 200

HubSpot's Inbound Internet Marketing Blog

Current Articles | RSS Feed RSS Feed

New Data on Top Twitter Applications and Usage

 

.

I love data.  For my use of Twitter I use the web interface for both Twitter and Twitter search (which I feed into Google Reader using RSS).  I know lots of "gurus" swear by TweetDeck, but I find the web and RSS to be a lot faster for what I like to do.  But... who cares about me!  Let's look at a random sample of a half a million tweets and see what people actually use to post updates to Twitter.

application usage on twitter

 

Twitter Interface TypePercentage
Web48.1%
Desktop21.8%
Mobile17.9%
Aggregation / Automation11.7%
Pictures0.5%

 

twitter usage stats by application

Top Twitter InterfacesPercentage
Web46.5%
twitterfeed9.2%
TweetDeck7.3%
txt4.6%
twitterrific4.3%
twhirl4.0%
TwitterFox4.0%
Tween2.0%
TwitterBerry1.9%
TwitterFon1.8%
Over 600 Others14.5%

 

Creative Commons License

The two graphs in this article by HubSpot are licensed under a Creative Commons Attribution-Share Alike 3.0 United States License. Please link back to this article if you use the graphs.

TweetIt from HubSpot

Like the article?  Find a lot more data about Twitter in our State of the Twittersphere Report and follow me (@mvolpe) and @HubSpot on Twitter!

Posted by Mike Volpe on Fri, Feb 27, 2009 @ 07:46 AM

COMMENTS

I'm very curious at how you got this information. 
 
On a personal note, I love Tweetdeck. Though, I hate it in the afternoons. It always kills my computer. Anyone have anything that can do the job of Tweetdeck without hurting my processor speed? 

posted on Friday, February 27, 2009 at 8:31 AM by Don Schindler


Interesting that so many people actually log into Twitter.com--wonder why that is. There are so many better experiences for Twitter via apps (WWW and mobile). Is boundry in the download?

posted on Friday, February 27, 2009 at 8:48 AM by esd714


Hi Mike, 
 
This may be true for most people on Twitter, but when you start looking at the Big Swinging Tweets, another pattern emerges. The big guns use desktop apps much more heavily. 
 
http://cli.gs/grbrZz

posted on Friday, February 27, 2009 at 8:48 AM by Rich Nadworny


I personally use Twhirl. It uses relatively low disk space & is effective for me to keep up with my directs, replies & with the Twitter stream in general.

posted on Friday, February 27, 2009 at 8:48 AM by Eric Guerin


Anyone see a better interface emerging for separating feeds into channels? 
 
 
 
Right now I have two twitter profiles one to deal with my two primary hobbies the other for more business and news oriented focus. Merging them but still keeping them separate would be ideal to me.

posted on Friday, February 27, 2009 at 9:01 AM by Patrick Boegel


Nonpretentious, Tweet me @mallikarjunan, we can have a serious conversation about whatever tickles your fancy! 
 
As a side note, the web interface for Twitter is atrocious. I, personally, us TweetDeck because of how beautifully it organizes (and live-updates) my messages and searches. 
 
Rich... Big Swinging Tweets?? LMAO.

posted on Friday, February 27, 2009 at 9:02 AM by Sam Mallikarjunan


Patrick, 
 
Twhirl is for you. You can manage separate accounts at the same time. TweetDeck is better for creating groups of followers. 
 
Sam, the name seemed fitting.

posted on Friday, February 27, 2009 at 9:06 AM by Rich Nadworny


I'm new to Twitter (finally joined after learning how many people are using it at OMS) and still trying to figure all this out. But good stuff to know. 
 
 
 
I tried to Tweet this article and the link went to a "page cannot be displayed" in IE7.

posted on Friday, February 27, 2009 at 9:12 AM by Jayson Gehri


Rich, yeah it's fitting, I just laughed at the Boiler Room reference (intentional or not) lol. 
 
How do you use TweetDeck to create groups of followers? 
 
Jayson, same thing happened to me in Firefox. Looks like someone has a broken link lol... Guess we'll have to not be lazy and actually copy the URL!

posted on Friday, February 27, 2009 at 9:32 AM by Sam Mallikarjunan


Sam, see http://twitpic.com/1q60s 
 
Create a group, then assign people to it. Very useful.

posted on Friday, February 27, 2009 at 9:42 AM by Rich Nadworny


We posted our magazine stories to Twitter using Twitterfeed, which works great as an automation tool. The only downside is that is posts the page title as it displays in the RSS feed, which happens to be our article headline. We wanted a more personal approach then just posting our article headlines, and wanted to be selective about which articles were streamed (as to not overwhelm our followers with EVERYTHING.) So back to the manual tweeting that only takes a few minutes a day. @govtechnews

posted on Friday, February 27, 2009 at 10:25 AM by Zach


New Twitter folks still feeling their way likely get enough from the web interface and consider dedicated apps overkill. (It's not bad to follow 50 or 60 people that way.) Once you get some community hooks and conversation threads, though, messages get snarled and need reply trackers and (ideally) ongoing hashtag or keyword searches.

posted on Friday, February 27, 2009 at 10:30 AM by Matthew Glidden


Another great post Mike!! 
 
 
We use twitter, twitterfeed and tweet deck... 
 
Just starting to use hashtags-

posted on Friday, February 27, 2009 at 11:33 AM by @businessethos


As a newbie to Twitter - I know what hashtags are for but how do you use them? what do they look like in a tweet?

posted on Friday, February 27, 2009 at 11:34 AM by Jayson Gehri


Great graphs and post, I've bookmarked this and will referrer back to this when I get questions about who uses twitter. 
 
Thanks! 
@vBSetup

posted on Friday, February 27, 2009 at 1:28 PM by Brandon


Poor Tweetie didn't make the cut! Not yet anyway

posted on Friday, February 27, 2009 at 1:30 PM by @UnknownFilms


Very surprising that so many use the web interface. I am on TweetDeck, for its multi-column search. Don't like that I am limited to the one account. 
 
Also playing around with alertThingy. 
 
My partner is using TweetLater. I haven't broken into that one yet. Thoughts?

posted on Friday, February 27, 2009 at 1:31 PM by gyi tsakalakis


Great information about Twitter application usage. I personally like using the web. I don't need to know or follow or catch up with what everybody is saying, doing so would drive me insane!

posted on Friday, February 27, 2009 at 1:35 PM by blued888


Its amazing how much these types of solical sites have grown in such a short period of time. Lets just say that if your not on sites such as twitter, you are lossing so much traffic you will cry yourself to sleep.  
 
Thanks for the post, I look forward to the next one. 
 
 
 
P.S. Lets not forget about resources such as Digg, Propeller or Mixx!!! 
 
 
 
Kate M. 
 
DIMS 
 
<a http://www.squidoo.com/Dallas-Internet-Marketing-Services">Dallas Internet Marketing Solutions 
 

posted on Friday, February 27, 2009 at 2:02 PM by Kate M


I tried some of the twitter interfaces only to find they slowed down or crashed my system. Is there any general consensus out there about which ones are the best? Is there a website/blog where I can go to get this info?

posted on Friday, February 27, 2009 at 3:20 PM by Kathy


I am a fan of tweetdeck, though I wish it did not have to run to cache tweets. Need a way to grab tweets since last time online (Pop3 ish I suppose).

posted on Friday, February 27, 2009 at 8:54 PM by berreyst


I think you have to find the app that fits your usage. I personally like Twitbin, an addon to Mozilla/FireFox. It's not a separate app so I can monitor (or not) tweets as they scroll by without trying to manage a separate window. I mark my favs for later perusal. Tweetdeck "favs" is greyed out and unusable for me - and I hate "sliding" between groups. That unhappy function alone made (for me) the idea of custom groups a pain (despite the fact I very much want them). I'd rather click and go so have squished myself into Twitbin despite it not having a custom favorites group. For my purposes, it works best - one click and I see @, DMS and favs. I engage as it suits me during the day. So play, play, play!!!!! I guess it's like figuring out how to play the room at a cocktail party?

posted on Friday, February 27, 2009 at 9:11 PM by siteducky


Never heard of twitterfeed it looks a little spammy. Nothing more time wasting than people just tweeting their posts I always defollow such people. 
 
I use the web interface or Twirl. 
Never tried Tweetdeck but it seems useful.

posted on Saturday, February 28, 2009 at 11:28 AM by Andreas


It's unbelievable that nearly half of the Twitterers use web interface to Tweet

posted on Sunday, March 01, 2009 at 2:25 AM by John Samuel


I thought I read this somewhere, and that is all tweets that are generated "from web" include all sorts of other apps and API-based services - not just the main web interface at twitter.com. Is that accurate?

posted on Monday, March 02, 2009 at 1:26 AM by Allan White


Allan: Most custom software that is used to post tweets will identify itself with a specific label. In those rare cases where an application does not do that, twitter does indeed lump those into "web".

posted on Monday, March 02, 2009 at 8:44 AM by Dharmesh Shah


Anyone know of an iPhone app that would let you post to your blog (i guess it would have to be a well-known blogger app) then automatically update Twitter? If not, please go write it!

posted on Monday, March 02, 2009 at 9:22 AM by John McTigue


nonpretentious, 
 
 
 
For longer, more serious conversations, try direct messages. You can exchange email addresses this way, if you care to

posted on Monday, March 02, 2009 at 9:28 AM by alekhouse


In what way is the sample random? From what kind and how big of a list was it selected?

posted on Monday, March 02, 2009 at 9:36 AM by Jeffrey Henning


Jeffrey: The way we collected the data sample is retrieving tweets throughout the day directly from the twitter public timeline. We did this over a relatively long period of time (months). It's as random as we know how to make it.

posted on Monday, March 02, 2009 at 9:42 AM by Dharmesh Shah


... and the sample was 500,000 tweets, which is a lot of data.

posted on Monday, March 02, 2009 at 9:43 AM by Mike Volpe


Thanks, I'm just trying to understand what it is representative of. The sample size is immaterial if the results aren't random. What's the time period? Are you going to do any breakouts by different time periods, to show how usage has changed? 
 
Good stuff -- many thanks for what you've done!

posted on Monday, March 02, 2009 at 9:53 AM by Jeffrey Henning


I like Twhirl because it's systray-resident, and I don't have to do anything or go anywhere to see tweets as they come in. As much as I like Tweetdeck, it still suffers from the same problem as the web interface in that I have to consciously stop what I'm doing and go check in.

posted on Tuesday, March 03, 2009 at 12:30 PM by Matthew West


Matt- 
 
If you like all-in-one social media desktop clients, check out alert thingy. 

posted on Tuesday, March 03, 2009 at 12:44 PM by gyi tsakalakis


really this is all you need to know.... 
http://www.howtousetwitterformarketingandpr.com/ 

posted on Wednesday, March 04, 2009 at 9:23 PM by sweetp3a


Great breakdown....It's interesting to see so many using the web, but makes sense. I'm finding myself prefering Tweetie on my iPhone over anything on my PC. I use Tweetdeck but find it a bit cumbersome and CPU intensive.

posted on Friday, March 06, 2009 at 7:36 AM by Gary Lombardo


I think you're going to see a crackdown on TweetDeck and other Adobe AIR based applications once corporate IT departments catch wind of them. There are apparently several serious network security risks inherent in that technology.

posted on Tuesday, March 24, 2009 at 3:35 PM by jill


One of the growing "Twitting" service is Proxifeed (http://proxifeed.com), which will soon be sharing the ever growing ~12% share of syndicated tweets.

posted on Wednesday, June 10, 2009 at 7:35 PM by Stephen


I don't see Seesmic mentioned anywhere here...must relatively new.  
The fact that most people use the web interface to tweet must be why a lot of them fall dormant quickly after they sign up. Having an app is essential to tweeting..I've gone through 4 twitter Flex based apps (Twhirl, TweetDeck, Orsiso, and now Seesmic). Of all, I've stuck with Seesmic. However, I do look forward to an iPhone soon :)

posted on Monday, June 15, 2009 at 3:44 PM by Lex


More great stats. Just confirms what we know and suspect. A good 10% of traffic appears to be aoutomated (mostly spam?)- and the web browser interface is naff. 
 
 
 
On that note (*plug*) : What I hate about the latests Twitter browsers changes 
 
 
 
As it happens I do (still) prefer simply using Firefox and Explorer over any other apps. Also, though I've (briefly tried a few) the security issues around the Air based apps give me the heeby jeebies! 
 
 
 
The blog entry (linked above) gives a generally scathing review of Twitters current interface, but can be summed up by questioning why is it so poor when the have all that money and resources and yet the likes of Tweetdeck, Karma Seesmic else are churning out great ideas.

posted on Thursday, July 02, 2009 at 5:47 AM by @milliontwits


Addenda: I several thousand followers (all manually vetted too!) and generally tweet to friends for several hour a day - 12 to 16 hours a day. Despite the prethera of options, I still find the browser easily to follow it and and still keep surfing for other stuff. That said, I remain utterly disgusted with Twitters lack of innovation and (it seems to me) support of spammers at the expense of real users. 
 
(PS sorry for spaces on last post, did not expect that at all!)

posted on Thursday, July 02, 2009 at 5:54 AM by @milliontwits


Comments have been closed for this article.