Where Keywords Fit Into the Future of SEO

    by Erik Devaney

    Date

    October 7, 2014 at 8:00 AM

    dried-rose-keywords"What's in a keyword? That which we call a rose by any other name would smell as sweet."

    – William Shakespeare (Famed playwright, poet, actor, and SEO Guru/Expert/Ninja/Wizard)

    You might remember analyzing that oft-quoted Romeo & Juliet line in high school English

    Read More

    How to Create a Content Strategy That Actually Drives Organic Traffic

    by Neil Patel

    Date

    September 29, 2014 at 6:00 AM

    target-goals-2Content marketing alone won’t deliver organic traffic. Content marketing employed strategically will deliver the organic traffic you want and need.

    But how do you create that refined content strategy? If your goal is to drive organic traffic, what specific, strategic methods should you employ to build the right amount of organic traffic?

    Read More

    The Essential Guide to Creating an SEO-Friendly Customer Journey

    by Neil Patel

    Date

    September 24, 2014 at 6:00 AM

    content-journey-mapThink about the last time you made a major purchase online. Was it a plane ticket? An espresso machine? A pair of sneakers?

    Now, think about where in your buying process the company you bought from made themselves digitally present. If you bought a pair of sneakers, perhaps you found them by searching "best sneakers for marathons" or "sale

    Read More

    What to Do When You Get Dinged by a Google Algorithm Update

    by Samantha Winchell

    Date

    September 8, 2014 at 8:00 AM

    frustrated-google-algorithm This post originally appeared on the Insiders section of Inbound Hub. To read more content like this, subscribe to Insiders.

    When you hear the name "Matt Cutts," the head of Google's webspam team, do you break out in a nervous sweat? For most, this is not the case, but for some, the mere thought of a Google penalty keeps them up at night.  Read More

    Redesigning Your Website? Why You Need to Think About SEO From the Start

    by Erik Devaney

    Date

    September 4, 2014 at 8:00 AM

    seo-website-redesignThe following is an excerpt from 10 SEO Mistakes to Avoid During Your Next Website Redesign. To download the full guide, click here.

    The glitz, the glam, the glorious design elements that make your website look like a million bucks.

    Read More

    Search Inbound Hub

    Subscribe to Marketing Articles by Email

    Subscribe by RSS

    Follow HubSpot

    Call Us: 1-888-HUBSPOT