In the past few years Google have been refining the way that it displays results to users. In particular, Google has been increasing the number of Featured Snippets that it displays for queries.
What's a Featured Snippet? And more importantly, what do you have to do to appear there? Well, that's what I set out to explore.
What is a Featured Snippet?
A Featured Snippet is shown in some search engine results pages (SERPs), usually when a question-based query is being searched for. The snippet displays content from within one of the pages ... Read More