Kat Gordon is the founder and creative director of Maternal Instinct, an agency of creative problem solvers for marketing to moms. Clients come to Maternal Instinct so that moms will come to them. By enrolling in the agency’s proprietary MBA Program (Mom Brand Audit), clients quickly learn how to up the mom-friendliness of their brand and connect with the most powerful consumer group in the world.
Kat is also the creator of The 3% Conference. This first-ever event highlights the business importance of female Creative Directors -- who comprise only 3% of their field – to succeeding in an estrogen-driven marketplace. You can follow Kat on Twitter @katgordon and @3percentconf, hear her speak at many marketing conferences, and subscribe to Maternal Journal, her marketing to women blog at MaternalInstinct.com.
