New Marketing App in the HubSpot App Marketplace: Tipping Point

With the HubSpot App Marketplace just a few months old, we've been really happy with not only the amount of development that's happening on the HubSpot Platform, but also the amount of HubSpot customer adoption that we've seen to date.  HubSpot App Marketplace apps have been installed by over 70% of HubSpot customers and trial users to date.  There are over 30 apps in the marketplace with some really exciting new apps coming soon including a new PPC spend analysis app, a webinar integration app and a new press release app.

I wanted to highlight a new app called "Tipping Point" that has been released recently that is awesome and worth using:

The Tipping point app is brought to us by Marcus Sheridan of the Sales Lion.  From the app developer: "The app is a simple yet incredibly powerful app that shows you the tipping points of your customers vs. your leads, focusing on the power of page views to 'push' potential clients 'down the funnel'."  

Marcus continues in a website page featuring the app: "The story behind this app is simple. After 2010, I took a look at my Hubspot analytics and compared all my leads vs customers that year. Upon doing this, I realized my customers essentially had one ‘magic number’ that lead to their buying decision: Page Views. In fact, I found that if a customer read about 30 pages of my website, the closing rates for sales appointments was around 80%, a drastically high number for the swimming pool industry."