Last week, one of my colleagues stumbled across a list of marketing influencers and shared it in our team's Slack channel. It didn't take long for someone to comment that barely one-fourth of the experts featured in the article were women.
These types of influencer round-ups are all over the web, but very few of them highlight more than a small handful of female leaders. This lack of inclusion is nothing new, but it got us thinking: Why not put together a list of awesome female influencers to inspire future, more inclusive round-up posts?
So here it is: a list of powerful influencers in the growth and marketing space who just so happen to be women. We hope this inspires you to recognize more women in your influencer posts, and expand your social networks beyond the expected sphere of male founders.
Before we jump in, it's important to note that this list is by no means exhaustive. These influencers were suggested by members of our team, and we encourage you to keep the conversation going on Twitter. Tweet at us to share a female leader -- big or small -- who inspires you.
59 Female Marketing & Growth Influencers To Follow
Crystal is a technology marketing strategist, professional speaker, and author of two books, One Tech Action and The Social Media Why. Her clients include Fortune 500 companies like Microsoft, Berkshire Hathaway, and General Electric.
Alex is the Senior Manager, Global Content Marketing, LinkedIn. IBM named her one of seven women who are reshaping digital marketing, and TopRank Marketing included her on its 2017 list of “50 Influential Women in Digital Marketing.”
Purna is the Senior Manager of Global Engagement at Microsoft, a keynote speaker, and a columnist for Search Engine Land and Moz. She was ranked by PPC Hero in 2016 as the #1 Most Influential PPC expert in the world.
Beverly is the VP of Social Strategy at MGM Resorts International. She was also the Head of Social Marketing at Yahoo, and delivered record-breaking digital and social engagement results for the 54th Grammy Awards.
LaSandra is the Head of Integrated Digital Marketing at NVIDIA. She's been named top 50 Influential Digital Marketers by Top Rank Marketing Blog, and Top 40 Digital Strategists by Online Marketing Institute.
Pam is a marketing consultant, keynote speaker, and author. Her work has appeared in publications including the Guardian, the Huffington Post, Content Marketing Institute, and others, and she wrote the book Global Content Marketing.