SEO can be tricky. You're optimizing your pages to be surfaced by robots, yet at the same time they must be engaging to humans. You also encounter constantly changing algorithms which means that some elements of your SEO strategy might be great one day ... and then completely irrelevant (or even detrimental) the next.
In short, there's a lot to keep in mind.
Lucky for us, our friends at Moz created an infographic that will make the world of on-page SEO a little less overwhelming -- and we couldn't help but share it with you. To make sure you're hitting all the most important SEO points on your web page, refer to the infographic below. (May I even suggest you print it out? Or for the most digitally-minded, a bookmark would do, too!)