As sellers, we must immediately break down prospect resistance by creating a great first impression. Yet most salespeople fail to do so -- repelling buyers and making them think, "It's a salesperson, how do I get them off the phone?”
The best reps know what they're facing each time they call and have developed repeatable strategies for dispelling resistance. Here are three tactics they use.
1) Cut the clichés
Most sellers open their calls with clichés, ... Read More