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June 16, 2017

5 Motivating Stories of the World's Best Salespeople

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Motivation is one of the essential ingredients of sales success. When you’re not motivated, you’ll struggle to finish even the most basic tasks, like sending out a batch of prospecting emails or prepping for your upcoming calls. Things that require more attention and energy, like demoing or negotiating? Probably won’t go very well.

If you need an immediate dose of motivation, read the stories of these five inspiring salespeople. Like you, they’ve had less-than-spectacular moments. But they kept grinding -- and the results speak for themselves.

1) Daymond John

This entrepreneur and Shark Tank judge started his first business in elementary school, selling customized pencils to his fellow first-graders.

At age 10, his parents divorced and he had to start contributing to the family’s finances.

After barely graduating from high school, he got a job as a waiter at Red Lobster. Meanwhile, his mom taught him how to sew wool caps. Cap sales got so good John took $100,000 from his mom (who mortgaged her house), eventually quit Red Lobster, and made $350 billion in revenue in six years.

The brand has now earned more than $6 billion in sales.

John got an opportunity to join the first season of “Shark Tank” in the early 2000s as a judge. He lost $750,000 the first season -- but that helped him refine his investing strategy. Now, his businesses make millions of dollars each year. John himself is worth $300 million.

2) John Paul DeJoria

John Paul DeJoria is a first-generation American businessman who’s worth more than $4 billion. But when he was growing up in Los Angeles, he “had nothing.”

DeJoria started selling when he was just nine years old. To support his family, he sold Christmas cards door-to-door.

After DeJoria graduated high school, he joined the Navy.

“When I got out of the service in 1964, I didn't have the money to go to college, so I worked as a salesman for Collier's Encyclopedia,” DeJoria explains. “I had 10 jobs for the next several years until John Capra, a friend who was an employment counselor, said I should try the beauty industry. He said it didn't pay much at first, but there was no end to where you could go with it.”

Although DeJoria did extremely well as a hair care sales rep, he was fired for his next two jobs for poor cultural fit.

By 1980, DeJoria was tired of selling other people’s products. He and his friend Paul Mitchell decided to start a business. They had just $700 in the bank. To make ends meet, DeJoria lived in his car. Today, the company brings in more than $1 billion in yearly revenue.

“If you're prepared (for rejection), you won't stop after the first few doors get slammed in your face,” he says. “You still need to be as enthusiastic at door #16 as you were at door #1.”

3) David Ogilvy

David Ogilvy dropped out of Oxford in 1931 to become an apprentice chef in Paris. After a year, he went back to his native Scotland and became a door-to-door sales rep for cooking stoves.

He was so good his manager asked him to write a guide to selling the stoves for his coworkers. The manual has since been deemed the best sales instruction manual ever.

Ogilvy’s brother showed the manual to his boss at the ad agency he was working. The agency offered David a job.

He worked six days a week, 12 to 14 hours a day, for seven years -- and it paid off. Every account the agency pitched, it won.

Eventually, Ogilvy founded his own ultra-successful agency. He’s now known as the father of advertising.

4) Mary Kay Ash

Mary Kay Ash was a highly successful sales rep known for single-handedly boosting company-wide sales 50% in one year. But in 1963, when a man she’d trained got a promotion instead of her, she quit.

Mary Kay decided to start her own business. With her life savings of $5,000, she launched a skin care company. The business was profitable within months -- thanks in large part to Mary Kay’s decision to give her sales reps commission for referring new salespeople.

She also coached her team to avoid high pressure sales tactics. Her consultants added value by showing women how to apply makeup; once women saw the effects, they naturally wanted to buy.

Today, Mary Kay consultants generate more than $2 billion in yearly revenue.

5) Joe Girard

According to the Guinness Book of World Records, Joe Girard is the world’s greatest salesperson. He was born in 1928. After dropping out of high school, Girard worked a series of odd jobs, including newsboy, dishwasher, and shoeshine boy.

He wanted a real career. At 35, Girard walked into a car dealership and begged for a job. The manager decided to take a chance -- and was quickly rewarded when Girard sold a car on his first day.

Between 1963 and 1977, Girard sold more than 13,000 cars (that’s roughly six per day.) He attributes his success to keeping in regular contact with his customers, remembering small personal details about them, and diligently asking for referrals.

Who are your role models? Tell us in the comments.

HubSpot CRM

Topics: Sales Motivation

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