A picture says 1,000 words -- especially your LinkedIn profile picture. A well-chosen picture tells prospects you’re professional and competent. A bad one, on the other hand, undermines your credibility and primes buyers not to take you seriously.
But what exactly makes a picture “bad”?
Many factors influence photo quality -- for example, lack of proper lighting can doom an otherwise solid headshot. Meanwhile, a neutral facial expression can easily be read as unfriendliness, so make sure you’re smiling in your picture.
This infographic from Sales for Life has more tips on choosing the right LinkedIn profile photo.