It's always important to get feedback from your customers. Sending out a customer satisfaction survey once in a while can help you gain valuable insights about your customer experiences and continuously adapt and improve your interactions with your customers.
Sometimes, your customers will offer you feedback without even needing to be prompted. Usually, it comes in the form of an honest, informative phone call or email. Occasionally, it may turn into a snarky rant on social media. And, other times, they'll have something witty and creative up their sleeves to showcase their feelings about a company.
In appreciation of the humorous and dedicated customers out there, here's a list of examples of funny customer feedback.
9 Real Examples of Funny Customer Feedback
1. The Missing Pizza
@SadderDre We're sorry to hear about this! Please let our friends at @dominos_uk know of this so they can help. *EV— Domino's Pizza (@dominos) September 1, 2014
Never mind, I opened the pizza upside down :/ @dominos @Dominos_UK— ㅤㅤ (@SadderDre) September 1, 2014
This tweet is the perfect example of a mishap on the customer's end. This poor customer opened his pizza box to find a simple circular crust. Domino's was kindly concerned and was working to fix the situation when the customer revealed that they had just opened the box from the bottom. You probably love your customers, but you have to admit they aren't always the brightest.
2. The Impractical Hobbits
My 9yr old cousin's letter of complaint to LEGO about the LOTR set
This adorable, hand-written feedback was sent by a Reddit user's 9-year-old cousin. Clearly, Gwen is an avid Lord of the Rings fan and was disheartened by the fact that her LEGO The Hobbit set contained characters with shoes when Hobbits don't actually wear shoes. Talk about unrealistic expectations. We hope that LEGO at least considered her request, especially since she included photographic proof of the flaw.
3. The Kanye Self-Love
Sometimes, your customers may not have anything valuable to contribute as feedback. So, rather than leaving the comment card empty, they may whip up something like this example. Clearly, a big Kanye West fan visited this restaurant -- or, perhaps, it was Kanye himself. After all, we all know how much Kanye loves Kanye.
4. The Broken Guitar (& Heart)
This famous customer complaint by musician Dave Carroll was produced in the form of a music video -- with over 18 million views -- in response to an incident with United Airlines. Carroll's $3500 Taylor guitar was damaged after being mishandled by United Airlines baggage handlers. After several attempts to get into contact with the airline with no replies, Carroll was forced to take extreme measures to get his story heard. He didn't just stop there; he even wrote a book about his experience. Talk about creative and thoughtful customer feedback.
5. The Boycott
Hey @SouthwestAir! I've landed in Burbank. Don't worry: wall of the plane was opened & I was airlifted out while Richard Simmons supervised.— KevinSmith (@ThatKevinSmith) February 14, 2010
Southwest Airlines is infamous for its uncomfortable encounter with actor and filmmaker Kevin Smith, in which he was asked to leave a flight because he couldn't comfortably fit into a seat. Being publicly humiliated about his weight on the flight led to a tirade of tweets -- like the one above -- from Smith and a 6-year boycott from the airline.
6. The Rundown Hotel
Source: Dear Customer Relations
This excerpt is from a feedback letter written by the author of Dear Customer Relations, a site dedicated to publishing the world's funniest customer complaint letters. Anthony takes a sarcastic, hilarious tone when describing his dismal experience at the hotel. He's not the first one to have written reviews and sent feedback to Brittania Hotels. Maybe, someday, the business will take its feedback into consideration and invest in renovations.
7. The Vengeful Parking TIcket
Eugene Mirman -- the voice behind Gene Belcher on Bob's Burgers -- was the culprit of this fantastic customer feedback. After receiving a $15 parking ticket in Portsmouth, NH for parking backward, Mirman decided he'd rather pay for a full-page ad in a newspaper than give in to the system and cough up the $15. After checking, parking back to curb is still illegal in the city. I guess the City of Portsmouth didn't find the ad as amusing.
8. The Relationship Advice
Pianist James Rhodes was clearly having some issues with his mobile provider O2. After a series of indignant tweets about his data failure, he decided to tweet something a little more humorous and snappy to get the company's attention. Unfortunately for Rhodes, O2 had an even funnier response and won the match, convincing a lot of Twitter users to consider purchasing O2 themselves.
9. The Mysterious Substance
I love the Virgin brand, I really do which is why I continue to use it despite a series of unfortunate incidents over the last few years. This latest incident takes the biscuit.
Source: Dear Customer Relations
This excerpt is from a hilarious recount of advertising executive Oliver Beale's flight with Virgin Atlantic. It was addressed it to Sir Richard Branson, the founder of the Virgin group. In it, he included several photos of his inedible meal with some creative descriptions. In fact, rumor has it that, upon reading this priceless customer feedback letter, Sir Richard actually offered Beale a job. That's customer appreciation to a T.
Next, read this post on how to respond to negative feedback from customers.