If you want to make your content marketing strategy even stronger, heatmaps will be helpful. If you install a heatmap plugin to your website, it will visually represent all of the regions of your website that are clicked by the users. You will then be able to judge where all of the activity is located.

Heatmaps are an excellent way to collect valuable data regarding what most of your users like about your site. You can use this data to build your marketing and increase profits.

With hundreds of developers working to make WordPress more functional for its millions of users, the CMS (content management system) is stuffed with thousands of heatmap plugins from which to choose.

It will be a weary task for you to go through them all and find what suits your needs. To save you the hassle, we have formed a concise list of the most popular and capable heatmap plugins.

Without further ado, here are five of the best heatmap plugins for WordPress.

Heatmap Plugins for WordPress

1. Crazyegg

Crazyegg is one of the most popular WordPress heatmap plugins. It is efficient at tracking visitors and helping you to understand your audience's behavior within your site.

Apart from its fundamental purpose, Crazyegg can also show the extent that your users tend to scroll down and in which areas. You can also get statistical data about the source-based clicks, like whether more clicks are coming from social media traffic. The plugin provides other data that will help you improve your current marketing plan.

2. Mouseflow

The Mouseflow heatmap plugin for WordPress serves as more of a visitor activity playback system. The plugin records all mouse movements, including clicks, scroll events, and even keystrokes, and gives you the option to get a session replay for your users.

Big brands like Microsoft, Volkswagen, Samsung, and Philips use Mouseflow, and it offers an efficient and powerful set of options to get dynamic analysis.

This plugin is more than suitable to help you improve your content management strategy and conversion rates. You also get some separate options to track the e-commerce activity on your site.


3. Lucky Orange

Lucky Orange comes to the table with extensive heatmap analytics services and a handful of choices to optimize conversion rates. Its fans know the plugin as the "all-in-one conversion optimization suite."

The plugin provides you with features like visitor monitoring as well as recording, poll monitoring, form analytics, and, of course, basic click heatmaps. You also get a unique feature that allows you to chat with a particular visitor through your admin dashboard.


4. Clicky by Yoast

Clicky is among the most popular heatmap plugins for WordPress.

The plugin helps you monitor site activity by collecting heatmap data on every page along with the length of each user session.

Some of the key features of Clicky include goal monitoring, with exceptions for some specific user activities, as well as APIs to enable video tracking by third-party software and an advanced bounce rate calculator.


5. SeeVolution

SeeVolution is an all-in-one site traffic analysis solution. The plugin offers real-time analysis of your site's traffic as well as user activity with special care on heatmap analysis.

The plugin provides you with clicks, scrolling, and mouse interaction heatmaps. It also helps analyze the obtained data.

The installation process is very simple, and the dashboard UI is very easy to use and intuitive, making it the perfect starting point for newbies.


Regarding popularity and functionality, these are the top five picks for heatmap plugins. Give these handy tools a try, and let us know of your experience using them. As mentioned, the total number of heatmap plugins is in the hundreds. If you happen to like one that is not mentioned, leave your recommendation in the comments.

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Originally published Jan 1, 2020 8:28:00 AM, updated January 28 2020