26 Spa Website Examples We Love

Like any experience-based business, a spa relies on its website for starting potential clients off on the right foot. The best spa website ensures that the user experience matches what will greet customers once they step through your doors.

But, surprise surprise designing a website isn’t as easy as getting a massage, so we recommend taking inspiration from those who’ve already got it right. Check out some of our favorite spa website examples, so you can craft one of your own — let’s dive in.

1. Soothe

What we like: Soothe promotes a mobile app that enables users to order on-demand massage, skincare, haircare, and other beauty and wellness services. Top skincare and beauty professionals are available on the site, and users can book in at any time or become a member for discounted prices.

The site is clean and easy to navigate, with a simple two-tone color palette and exemplary user experience. The CTAs to download the Soothe app right in the homepage hero area make it easy for users to get started straight away, while the navigation enables quick access to further information on services, membership, and more.

2. Exhale

What we like: Exhale is a chain of spas that operates throughout the U.S. It offers everything from massage and skincare treatments such as facials to fitness classes such as barre and yoga. Customers can choose between one-off treatment bookings or sign up for a membership to get special deals and pricing.

Exhale is a great example of how to implement a website for spa chains with multiple locations. As soon as users enter the site, they can select which city in the U.S. they’re in rather than having to find their way to a locations page to see where services might be available.

The simple white and caramel color palette matches the brand’s soothing relaxation values, but allows enough design simplicity for Exhale to pack in all the info a user will need about services, pricing, schedules, and location.

3. Hand & Stone

What we like: Hand & Stone operates 500 locations across the U.S. and Canada, so its website needs to cater to multiple types of customers. From those looking to book a treatment and regulars who want the app and a regular membership to those searching for gift cards and even people who may be interested in opening a franchise, the Hand & Stone site covers it all.

The website uses highly structured top navigation and a hero that offers a clear CTA for app downloads alongside relaxing brand imagery. This level of organization carries throughout the website, making it easy for users to find a path to conversion no matter why they’ve landed on the site.

4. The Now Massage

What we like: The Now Massage is a California-based spa that offers a range of specialist massage treatments for both mental and physical benefits. Aside from individual massage treatments, it offers membership and gift cards too.

One of the most stand-out aspects of this site’s design is its use of movement. Simple and slow zoom animations on the homepage provide a soothing user experience as visitors explore the site. It also uses a rotating Hello bar at the top of the page as a non-intrusive way to promote memberships and gift cards.

5. The Spa at The Ritz-Carlton, Laguna Niguel

What we like: The Ritz Carlton Laguna Niguel Spa is based right on the California beachfront. It provides various beauty and wellness treatments, and visitors can also enjoy wellness classes such as pilates and yoga looking out over ocean views.

The Laguna Niguel Spa incorporates its prime oceanfront location into its website design. The soft grays and light blues throughout the simple and elegant homepage complement the overall experience that the spa promotes. With a map, phone number, and “Reserve Now” button in place as you scroll, the site also provides a pleasant and simple user experience to enhance conversions.

6. Glowbar

What we like: Glowbar is a series of studios throughout the New York, Connecticut, and New Jersey area that provides specialized facials to target any combination of skin issues. Their expert facialists provide a consultation so that customers get exactly the facial they need, rather than booking pre-set treatments that may not provide them with the best results.

Glowbar takes a fairly unique approach to spa website design, filling the site with color and vibrant imagery to reflect the “glow” customers can expect from their facial treatments. The site maintains a fairly minimalist design with clear CTAs and super clear messaging on how the process works.

7. Beneath the Surface Spa

What we like: Beneath the Surface is a spa based in New Jersey. The spa provides everything from massages and facials to beauty treatments like waxing and spray tans. Alongside their menu of regular treatments, they also provide special offers such as reduced pricing for students and seasonal treatment bundles.

Its website is a great example of how to combine a large menu of items with an easy-to-navigate website. The site uses a common color palette for spas, mainly blue and white, but with distinctive brand fonts and a catchy tagline on the homepage. They also keep their customer reviews front and center on the homepage for social proof.

8. Aman Spa at The Connaught

What we like: The Aman Spa is based in The Connaught hotel in London. It offers a traditional range of spa treatments with offers for packages tailored to the individual. It also boasts extensive relaxation areas and a serenity pool for the full spa experience.

The imagery on the Aman Spa website conveys luxury and elegance, as does the copy they use to promote their services and the overall experience customers can expect. The homepage is well laid out to make it easy for visitors to explore everything about the spa, from facilities to treatment options.

9. The Peninsula Spa

What we like: The Peninsula Spa is based in the Peninsula Hotel in midtown Manhattan, and it combines the sleek elegance of the city with an earthy, natural vibe for a relaxing experience right in the heart of the Big Apple. The spa features an indoor pool, hair salon, and fitness center alongside meditation rooms and other wellness services.

The distinctive color palette of the website using earthy browns and dark tones highlights the idea that this is a place to escape the clamor of the city and return to a state of calm. The homepage also offers 360-degree tours of each area of the wellness center so customers can get acquainted with the spa before arriving.

10. The Spa at Mandarin Oriental, New York

What we like: This website makes great use of video in the homepage hero to showcase the relaxation and luxury of its treatments. Further down the page, important information like opening hours, appointments, and policies are highlighted along with a brochure download for a deeper dive into the spa’s offerings.

11. The Spa at Four Seasons Hotel George V, Paris

What we like: The Spa at Four Seasons Hotel George V in Paris is the pinnacle of luxury. Treatments include massages, hair care, and body treatments designed to leave clients feeling refreshed and rejuvenated.

The George V spa website matches the rest of the hotel website’s branding in a dark, luxurious color palette while still conveying the opulence and relaxation of its spa treatments. The navigation is clear and simple to use, while details on treatment options are available at a quick scroll. They also have a CTA button to explore a virtual tour of the spa facilities.

12. The Spa at The Breakers, Palm Beach

What we like: The Breakers is a luxury hotel in Palm Beach, Florida, and its spa uses its beachfront location to promote a relaxing experience across massages, facials, nails, and hair care. It even has a “Spa Petite” service so kids can enjoy their very own spa experience, too.

The Spa at The Breakers matches the beachy location by using lots of bright, light tones only sparsely interspersed with the blue from the company’s logo. The page is kept very clean and simple, and users can click further into each individual service for more details and pricing.

13. AIRE Ancient Baths

What we like: With locations across the world including the U.S., Spain, and Denmark, the AIRE Ancient Baths are a truly unique experience. Inspired by the idea of baths in ancient civilizations such as Rome and Greece, the spas are based in restored historical buildings.

The AIRE website uses rich colors and stone accents to convey the bath experience, along with a video right in the homepage hero to showcase treatments in action. The website highlights all its various global locations and includes a handy chat function so visitors can get answers quickly.

14. Grotta Giusti Terme

What we like: Based in Tuscany, Italy, the Grotta Giusti Terme Hotel Spa is opulent and extensive. The experience includes a thermal spa and meditation area with everything from hot springs and mud treatments to thermal cosmetology to a medical and diet spa for further wellness treatments. The property also features a day spa for treatments like massages and facials.

The website uses stunning imagery of its property, views, and facilities to attract visitors. Accented by a sandy, neutral color palette to complement the hotel’s mountainous location, the site also makes it super easy for users to navigate between different spa options (e.g., hotel spa versus day spa) and the treatment options available.

15. Six Senses Spas

What we like: Six Senses are luxury wellness retreats, spas, and residences based throughout the world with most locations in Europe. Going beyond the traditional spa experience, Six Senses offers organized retreats where guests can disconnect and enjoy an experience that incorporates six core pillars: sleep, eat, spa, movement, mindfulness, and growth.

Six Senses uses a modern, clean website design and video on the homepage hero to showcase its locations and experiences. The booking bar to check availability across different locations sits right underneath, so visitors can immediately begin to explore their options. The website also highlights Six Senses’ commitments and actions toward sustainability.

16. Nusa Dua Beach Hotel & Spa

What we like: A member of the Ritz Carlton hotel family, the Nusa Dua Hotel & Spa is a sea-inspired spa with five different hydrotherapy zones. It also has luxury pre-treatment and post-treatment relaxation areas that visitors can enjoy before their massage, facial, body wrap, or scrub.

Rather than relying on video, the website uses a carousel effect in the homepage hero so users can peruse photos of the beautiful location at their leisure. Further down the page, the light blue tones emphasize the sea-inspired element interspersed with photos showcasing the extensive greenery throughout the spa.

17. Ten Thousand Waves

What we like: Inspired by traditional Japanese hot spring resorts in the mountains, Ten Thousand Waves in Santa Fe focuses on hydrotherapy treatments while also providing traditional Japanese treatments such as Shiatsu massage and organic massage facials.

The website uses TripAdvisor and other review stamps to highlight the positive experiences of previous guests. It also provides a link to a TikTok video for a closer look at the spa’s facilities — simultaneously promoting its growing social media presence.

18. Gaia NoMaya

What we like: Gaia NoMaya in New York includes a salt cave experience among other wellness opportunities such as yoga classes. The salt cave is its main feature and it’s one of the only Himalayan spas in the city, but it also offers typical spa experiences such as massages. The space regularly holds wellness events in the salt cave.

As a very different type of wellness experience, the website does a great job of explaining the amenities and options available at Gaia NoMaya, including the salt cave. The website design is minimalist, but it’s packed with information and opportunities to attend events, book spa experiences, or book into classes. The Hello bar also includes useful information about upcoming events to further improve site conversions.

19. Scandinave Spas

What we like: The Scandinave Spa is found across four different locations in Canada. It’s primarily a thermal spa but also promotes experiences such as Swedish relaxation massages and various therapeutic massages such as prenatal and deep tissue. The thermal spa offers various hot and cold thermal installations like steam baths and waterfalls.

Alongside a stunning homepage, the website contains detailed pages for each separate location. Each location page features a video to highlight the settings and amenities available. The site also provides a very detailed FAQ page to help visitors plan their experience.

20. Thermae Bath Spa

What we like: Based in the city of Bath in the U.K., the Thermae Bath Spa facility is the original natural thermal spa in Britain. It has a huge range of amenities including an infrared room, Georgian steam room, Roman steam room, and ice chamber.

This website is packed full of information with tons of detail about each amenity, massage, and treatment on offer. A handy information bar across the top of the page keeps visitors updated about any local events or roadworks that they should know about before visiting, while imagery is heavily used throughout the site to showcase everything from treatments to the on-site cafe.

21. Banya No.1

What we like: Banya No.1 is a combination of bathhouse and wellness spa with various locations throughout the U.K. It offers lots of different Banya packages combining hot, cold, and relaxation treatments to rejuvenate the skin and the mind.

The website features prominent CTAs to book treatments and packages throughout the site. Spa packages and treatments are clearly explained, and the facilities’ many awards are featured on the homepage to highlight their expertise and industry accolades.

22. Spa Ojai

What we like: As part of the luxurious Ojai Valley Inn resort, the Spa Ojai combines glamorous amenities with a homely, cozy vibe. The facility provides unique packages such as spiritual wellness, fitness and hiking programs, and sound therapy alongside more typical massage and beauty treatments.

The Spa Ojai website perfectly encapsulates what visitors can expect from the facility. The images use calm, muted colors with very clear navigation so users can easily explore their treatment options and packages.

23. La Belle Studio

What we like: Based in Delaware, La Belle Studio is primarily a beauty treatment salon with relaxation offerings such as facials. With two locations in the state, the salon is award-winning and provides highly customized treatment plans for its customers.

La Belle Studio is the perfect combination of color and minimalism for a sleek and contemporary design. The website aesthetic matches the interior design of the salon locations, making for a highly cohesive digital and in-person brand experience for customers. The site’s homepage features testimonials from customers and carousels from the company’s social media pages showcasing their treatments in action.

24. Urban Nirvana

What we like: Urban Nirvana is a series of South Carolina spas that provide both relaxing spa experiences and modern beauty treatments. It also includes a hair salon at each location, making it a one-stop-shop relaxation and beauty spot.

Unlike many other spas, Urban Nirvana takes a really unique branding route. The site is packed with color and energy, and the homepage hero uses an auto-rotating carousel of funny slogans to welcome the user.

25. Gentleman’s Barber Spa NY

What we like: The Gentleman’s Barber Spa is primarily geared towards male grooming. But the spa goes beyond just hair-cutting to provide treatments such as mini-facials, keratin treatments, manicures, and ear candles.

The spa caters to its masculine energy without overwhelming the visitor. It focuses on style with a nod to traditional, old-school barber shops in its imagery and color palette. The monochrome colors make the pop of color on the animated CTA buttons stand out to optimize conversions.

26. Bare Flyt

What we like: The Bare Flyt spa in Norway provides floating experiences, massages, facials, and yoga. The experience is available in three locations in the country and customers can choose between one-off treatments, day packages, or ongoing memberships for different pricing benefits.

From landing on the homepage, visitors can book, buy a gift card, call a location, or specifically book a yoga class without even having to scroll. When they do scroll, the website is organized into a straight line of individual blocks describing each experience for a very clear and simple user journey.

Create a comforting site for your spa visitors.

Each spa offers its own unique identity and vibe, and your website should be no different. By thinking about how your customers will feel in your locations, you can start to plan a website design that mirrors that experience and provides a cohesive journey from your site to your spa.